Code Complete Software is one of those companies you won’t find mentioned on TechCrunch – they’re in the business of being the sales force for some of the best development tools and packages out there. You’ve heard the adage that doctors make the worst patients? MORE >>

If you want to open a B2C ( Business to Consumer ) company, than yes, social media helps. In B2C,… Read the rest of this entry » Social Networking cold calling facebook time waste linkedin for sales twitter marketingI’m always amazed that interns at my company can do so much with the web. MORE >>

Last week, in part one of the B2B versus B2C series, I explained there are several reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm. MORE >>

The success stories for this model are typically B2C startups like IMVU and Dropbox. Meanwhile, B2B startups like Rentjuice appearing to make fewer pivots than their B2C peers and in many cases require large amounts of capital. The difference is that most B2C companies accumulate data over time with limited initial investment by users. MORE >>

Like most B2C product categories these days, your product may compete in a very crowded environment. How large is their sales team. Do they have a dedicated sales force. Ideally this is done prior to making any long range infrastructure decisions about how you’ll set up your marketing and sales. And that’s one company! MORE >>