article thumbnail

No, that IS NOT a competitive advantage

A Smart Bear: Startups and Marketing for Geeks

Software patents are especially useless for small, bootstrapped startups. Next week I'll go into depth on some true unfair competitive advantages — ones that cannot be overcome even by a giant company, a funded company, a bootstrapped company, or an open-source movement. Except in certain industries (e.g.

article thumbnail

Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

Freshdesk First, Girish Mathrubootham from Chennai, India, pitched Freshdesk , a SaaS company that provides small and medium businesses with on-demand customer support software that offers multi-channel social support. We see Bizosys as a promising niche vendor with demonstrated capabilities in creative bootstrapping.

India 123
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Impact of Community

Duct Tape Marketing

He is the co-founder of Boast.ai, where he leveraged the Community-Led Growth model to bootstrap the company. where he leveraged a community-led growth model to bootstrap the company. Then another time was when we were bootstrapping both. One is a framework which is a play on Daniel Pink's Amp, which you may have heard of.

article thumbnail

Strategy Roundtable: Do Not Spray and Pray

ReadWriteStart

To do a solid holiday season he will need to balance the inventory and marketing budgets, and getting stuck in a complex situation with inventory being stuffed in the retail channels with bad terms will be a kiss of death. I will connect the company to a few larger companies that may be good OEM channels for them. JCLABoutique.com.

India 114
article thumbnail

How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

Using a tool like SparkToro , you can uncover the channels and influencers that your audience is most engaged with. Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. Cash flow is a matter of life or death when bootstrapped and pre-funding.

Audience 127
article thumbnail

How To Bootstrap Your Startup

www.readwriteweb.com

This is typically called “bootstrapping&# and it is fraught with potential pitfalls and dangers. What is bootstrapping? So, what does it mean to bootstrap a company? Bootstrapping involves launching a business on a low budget. Why bootstrap? Either way, bootstrapping is a viable model.

article thumbnail

Startup CEO (OnlyOnce- the book!), Part III – Pre-Order Now

OnlyOnce

Chapter 2: Defining and Testing the Story…Start Out By Admitting You’re Wrong, A Lean Business Plan Template, Problem, Solution, Key Metrics, Unique Value Proposition and Unfair Advantages, Channels, Customer Segments, Cost Structure and Revenue Streams. Chapter 3: Telling the Story to Your Investors…The Business Plan is Dead.

Startup 95