Lean Goes Better with Coke – the Future of Corporate Innovation
Steve Blank
NOVEMBER 7, 2013
There are co-working spaces in basically every city in the world—from Nepal to New York. We found we needed to hire expert starters—people who knew how to bootstrap, build MVPs, find a free or very low-cost way of testing a hypothesis, pitch, pivot, etc. And this has created a global entrepreneurial ecosystem.
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