Steve Blank
SEPTEMBER 3, 2014
I was driving home from the BIO conference in San Diego last month and had lots of time for a phone call with Dave, an ex student and now a founder who wanted to update me on his Customer Discovery progress. Customer Discovery. His inability to attract a co-founder who could code was a troubling sign.
Steve Blank
SEPTEMBER 16, 2014
How do you figure out what’s the right mix of skills for the co-founders of your startup? Surprisingly if you’ve filled out the business model canvas you already know who you need. She started by sketching her business model canvas on a napkin, but somehow the conversation quickly shifted to what was really on her mind.
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Steve Blank
FEBRUARY 25, 2010
Customer Development is a technique startups use to quickly iterate and test each part of their business model. How you execute Customer Development varies, depending on your type of business. In my book, “ The Four Steps to the Epiphany ” I use enterprise software as the business model example.
Steve Blank
APRIL 12, 2010
Finally, when everyone else had their turn, the grey-haired VC turned to the founder and said, “If you do what we tell you to do and fail, we’ll fire you. The Search for the Business Model. A startup is an organization formed to search for a repeatable and scalable business model. Pivoting the Business Model.
Steve Blank
JANUARY 27, 2011
The most visible step was the first International Business Model Competition , hosted by the BYU Rollins Center for Entrepreneurship and Technology. We’ve been teaching that the difference between a startup and an existing company is that existing companies execute business models, while startups search for a business model.
Steve Blank
NOVEMBER 16, 2009
I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?”
Steve Blank
AUGUST 31, 2009
In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. The greatest risk in startups —and hence the greatest cause of failure—is not the technology risk of developing a product but in the risk of developing customers and markets.
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