A Smart Bear: Startups and Marketing for Geeks

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Should this startup exist? Converting 5W’s into existential justification

A Smart Bear: Startups and Marketing for Geeks

The result is a framework to help decide whether a startup is viable. But also you de-risk by aligning the solution to the founder’s existing abilities, for example in using whatever language/framework the founders are already adept in. It’s been explored in part by others, but given in full below. Who → Why you?

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Building in public forces true competitive advantage

A Smart Bear: Startups and Marketing for Geeks

There are many frameworks that guide you in constructing such an environment, but in general it more or less boils down to Autonomy (i.e. You can’t kick in an extra $10k/year to win a critical employee with especially germane experience. This forces you to build a company where great talent wants to work despite lesser remuneration.