SoCal CTO

MARCH 11, 2010

Tim Berry has a great post on Why I Hate Those Huge Market Numbers tells us that he doesn’t like to see business plans with multi-billion market numbers used as the basis for projections. It’s the old – 5% of massive market gives us a big number. Part of those questions are around Startup Metrics.

Metrics 159

Metrics Startup Retention Software Developers 159

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn what growth hacking in marketing is and what it’s not. The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Why do people think growth hacking in marketing is controversial?

Retention 113

Retention Marketing Acquisition Channel 113

SoCal CTO

MARCH 5, 2007

There are quite a few other Software Development Companies in Southern California working on open source and/or freemium business models. Early Stage Marketing and Branding – Farida Fotouh. Attorney and Startup Business Advisor – Aaron Shec. Marketing, Startups and Networking in Los Angeles.

Open Source 150

Open Source Business Model Technical Cofounder Southern California 150

VC Cafe

FEBRUARY 21, 2023

It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical. Hope you find this helpful.

Retention 109

Retention Conversion Churn Rate B2C 109

The Startup Magazine

JULY 16, 2021

The lesson of the pandemic era is clear, as market conditions change, business models must evolve. Success is not, as you would think, about having stable business models across market conditions. Find a Defensible Market Segment. Clarify What Your Company’s Profit Segmentation Is.

Business Model 167

Business Model Aggregator Revenue Analytics 167

Startup Professionals Musings

FEBRUARY 8, 2020

If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing. Implement a modern real business model. Use metrics to measure results of marketing initiatives. Measurements and business intelligence along the way also mitigate risk.

Management 322

Management Entrepreneur Forecast Stock Options 322

YoungUpstarts

JUNE 1, 2019

In the first post , we drilled down into the often-overlooked notion of “market-engineering” and why it’s so critical. Go-to-Market. But when it comes to that crucial second phase – go-to-market – entrepreneurs find themselves devoid of help and support. In other words, they need go-to-market traction. Go-to-Product.

Cleveland 127

Cleveland Framework Marketing Early Stage 127

Startup Professionals Musings

OCTOBER 20, 2023

Most experts agree that the pace of business change is increasing , and all the business owners I know are struggling to keep up, much less surpass the wealth of global competitors now entering the market. Highlight the competitive edge you bring to the market. Use test marketing to identify changes before scale-up.

Marketing 290

Marketing Leadership Differentiation Equity 290

Steve Blank

SEPTEMBER 5, 2018

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim. IPOs dried up.

Lean 335

Lean Burn Rate Startup IPO 335

Startup Professionals Musings

JULY 30, 2021

Of course, no business wants to be the next Blockbuster , which kept charging straight ahead despite subtle clues that the Internet was changing everything. Here are some key strategies that I recommend to prompt you when changes to your business may be required: Look for a changing customer sense of value.

Marketing 405

Marketing Flash Social Media Metrics 405

Steve Blank

OCTOBER 15, 2019

If they were a commercial company, they figured out product/market fit; or if a government organization, it focused on solution/mission fit. They’ll use government regulation and lawsuits to keep out new entrants with more innovative business models. Over time as these organizations got large, they built process.

Government 315

Government Technical Review Acquisition Metrics 315

Steve Blank

MARCH 31, 2014

Think about this; 7 years ago Nokia owned 50% of the handset market. Fast-forward to today—Apple is the most profitable Smartphone company in the world and in Spain Android commands a market share of more than 90%. Its worldwide market share of Smartphones has dwindled to 5%. Apple owned 0%.

Private Equity 325

Private Equity Metrics China Intellectual Property 325

VC Cafe

MARCH 1, 2024

Eliminating middlemen in healthcare – from using AI to automate repetitive human jobs to exploring new and better business models for providing care. Technological Convergence – The global equity market value associated with disruptive innovation could increase to 60% by 2030. trillion by 2030.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 4, 2016

The single most important SaaS metric is retention , because cancellations indicate lack of product/market fit, no matter the cause (price, features, severity of need, duration of need). If it cannot be fixed, it means the business is a failure even if other metrics are stellar. Once you’re scaling (i.e.

Metrics 270

Metrics Retention Revenue Equity 270

Up and Running

SEPTEMBER 19, 2018

Legal cannabis generated $16 billion in total economic output in the United States in 2017, and research indicates it will increase 150 percent by 2021, according to a report from cannabis industry analysts Arcview Market Research , in partnership with BDS Analytics. If you’re seeking investment, you need a traditional business plan.

Business Plan 154

Business Plan Technical Review Forecast Exit Strategy 154

The Startup Magazine

JULY 16, 2021

The lesson of the pandemic era is clear, as market conditions change, business models must evolve. Success is not, as you would think, about having stable business models across market conditions. Find a Defensible Market Segment. Clarify What Your Company’s Profit Segmentation Is.

Business Model 78

Business Model Aggregator Revenue Analytics 78

Startup Professionals Musings

JANUARY 22, 2021

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Even if you are bootstrapping your business, and you are the only investor, you should be asking yourself the same question. Marketing is everything these days.

Business Model 414

Business Model Angel Investor Bootstrapping Revenue 414

A Smart Bear: Startups and Marketing for Geeks

JULY 23, 2013

I know the argument: The pay-back period on sales, marketing, and up-start costs is long, but there’s a profitable result at the end of the tunnel. So no, this upside-down business model isn’t what a SaaS business should construct. It’s not impressive when you spend $1.60 for every $1.00 Just wait!

Business Model 335

Business Model .Net Revenue IPO 335

Steve Blank

NOVEMBER 16, 2009

In it, I got asked a question I often hear: “What if we have a web-based business that doesn’t have revenue or paying customers? What metrics do we use to see if we learned enough in Customer Discovery ? And without revenue how do we know if we achieved product/market fit to exit Customer Validation?”

Customer Development 219

Customer Development Web Developer Customer 219

ConversionXL

MARCH 19, 2020

“Rare is the business that has a formal disaster plan, let alone one that covers a global Black Swan event.” An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. Frameworks for businesses during a crisis. Tim Stewart, trsdigital. But nothing gets better if we stand still.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Up and Running

SEPTEMBER 14, 2021

It’s easy to confuse relationship funnels with traditional sales or marketing funnels, however, they differ significantly. A sales funnel focuses on the marketing campaign and purchasing process that leads to the acquisition of new and repeat clients. Reel them in with niche marketing. Email marketing.

Sales 152

Sales Audience Social Media Email 152

Startup Professionals Musings

JULY 17, 2019

As a business advisor, when I bring this up, at best I will hear the defense that you are focused on the strategy of the moment, such as such as how to increase sales, or reach a new market. This requires constant study of what your customers value, what competitors offer, and your target market.

Technical Review 218

Technical Review Revenue Analytics Metrics 218

Startup Professionals Musings

AUGUST 27, 2014

If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing. Implement a modern real business model. Use metrics to measure results of marketing initiatives. Measurements and business intelligence along the way also mitigate risk.

Startup 283

Startup Forecast Stock Options Technical Review 283

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? According to most experts , business traction is evidence that somebody really wants your product. It’s business momentum, independent of whether you have a product delivered, proven the business model, or significantly penetrated the opportunity.

Metrics 143

Metrics Advisory Board Startup Lean 143

Startup Professionals Musings

FEBRUARY 17, 2018

If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing. Implement a modern real business model. Use metrics to measure results of marketing initiatives. Measurements and business intelligence along the way also mitigate risk.

Forecast 161

Forecast Stock Options Technical Review Metrics 161

ReadWriteStart

APRIL 8, 2023

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. The story behind its substantial growth in the market is simple: people love to shop in the most convenient way possible, and a smartphone is a perfect way to do it.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast. How did you address that?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

VC Cafe

SEPTEMBER 2, 2022

Market size Team Traction Competition – be honest and knowledgeable about your competitive landscape Business model/ financials The Ask – how much are you raising? I picked my top 4 below: Poorly analyzed market size: The TAM of a product/solution is an important indication of investment worthiness.

Technical Review 166

Technical Review Early Stage Cofounder Portfolio 166

Duct Tape Marketing

JANUARY 4, 2024

As the founder of The Clikk, Russell has witnessed the evolving landscape of newsletters, recognizing them as a powerful intersection of content marketing and direct response promotion. Discover the resurgence of email newsletters as a dynamic tool for content marketing and direct response promotion.

Revenue 79

Revenue Advertising Email ChatGPT 79

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Include planned measurements and metrics.

Revenue 263

Revenue Startup Technical Review Business Model 263

ReadWriteStart

JULY 7, 2021

On the other hand, the global courier delivery market covering Express delivery and Parcel Pickup and Drop services is all set to surpass a whopping $400 billion by 2024 with a growth rate of 8-10% every year. Various business models in an on-demand courier delivery app.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 23, 2016

That last bit should sound familiar if you follow theories of Startup Laws & Metrics. There’s nothing inherently wrong with obsessing over growth; in fact, using the same argument you can point out that in winner-take-all markets, growth is objectively the main objective. ” Many of the market-winners do make the world better.

Technical Review 120

Technical Review Viral Metrics Salary 120

Startup Professionals Musings

APRIL 20, 2015

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses? Even if you are bootstrapping your business, and you are the only investor, you should be asking yourself the same question. Marketing is everything these days.

Business Model 120

Business Model Angel Investor Startup Bootstrapping 120

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Include planned measurements and metrics.

Small Business 147

Small Business Revenue Technical Review Business Model 147

SoCal CTO

OCTOBER 8, 2009

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Normally, when I am talking to the founder of any startup trying to figure out what they need to do, one of the things I always try to do is understand their business at its core. You only build what you need to prove that model.

Metrics 225

Metrics Startup Retention Acquisition 225

A Smart Bear: Startups and Marketing for Geeks

SEPTEMBER 10, 2013

This is the fourth article in a series on novel ideas for SaaS metrics, which started with The unprofitable SaaS business model trap , COC: a new metric for cancellations , and The mistake of 1/c in LTV. Its tough for a growing SaaS business to ascertain whether or not it’s truly profitable.

Metrics 238

Metrics Revenue Flash Later Stage 238

crowdSPRING Blog

NOVEMBER 1, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Do you still use business cards for your business? The above video is a funny look at how some people feel about business cards. But a nearly $4 billion valuation?

Social Media 94

Social Media Small Business Design Media 94