Up and Running

AUGUST 21, 2014

In terms of driving traffic in the pre-purchase funnel, you will want to separate your funnel between paid traffic and SEO traffic. In general, getting organic listings and using SEO can be the most cost effective, although in some areas it’s a tough game to be in. Hopefully, that helps answer that question.

Metrics 84

Metrics Startup Churn Rate Forecast 84

Up and Running

JUNE 21, 2017

This is how this looks: Knowing which particular keyword drove a conversion can be extremely useful to filter out bad keywords, or to optimize for these keywords in your SEO plans (this is how we did it). Tracking lifetime value on other types of businesses is harder.

Marketing 98

Marketing Analytics Campaign Metrics 98

maplebutter.com

JANUARY 8, 2013

No investor cares about a business plan. Use [link] – requires knowledge of SEO and keywords. We’re considering doing SEO and PPC as well as cold calling to generate leads. 1) creates inbound links (SEO), 2) brand awareness (Audience), 3) very small percent convert. How can I lower my apps churn rate?

Technical Review 44

Technical Review Startup Cofounder Software Review 44