A Smart Bear: Startups and Marketing for Geeks
DECEMBER 14, 2009
"You need a business plan" is the mantra of MBA types. As they say , businesses don't plan to fail, they fail to plan! Let's do some quotes: "Without a business plan, how will you know whether you can make a profit?" ( source ). "A Many businesses fail due to poor planning.
A Smart Bear: Startups and Marketing for Geeks
JULY 12, 2010
Listening to first-time entrepreneurs talk about their competitive advantages is as predictably invalid as the local weatherman's 10-day forecast. It should be part of your business plan that other people will copy you. This is part 1 of the series: 5 Lessons from 150 startup pitches. Almost anything can be copied.
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A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Does 37signals have over three million users because their software is "better" than the competition, or is it because they motivate designers and entrepreneurs through their writing and philosophy? Of course it's not that simple, and many business plans I've seen (unintentionally) omit many of the true costs of acquisition.
A Smart Bear: Startups and Marketing for Geeks
DECEMBER 21, 2009
In the last post I beat you to death about ditching your business plan but failed to provide an alternative. Tags: How-To advice introspection planning strategy.
A Smart Bear: Startups and Marketing for Geeks
MAY 10, 2010
In fact, 3 of the 10 selected companies from the past two years has followed this business model. Marketplace companies are notoriously difficult to start, so I'm constantly amazed that so many entrepreneurs chose this route. If there's a business plan less likely to succeed than a restaurant , this has to be it.
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 24, 2011
If someone wants to become an entrepreneur, is it more important to keep looking for a really good media idea that you can do a month’s worth of customer development on or is it better to think of literally what complete start up can I make in a week? It’s not so much about doing the business plan. Patrick: Cool.
A Smart Bear: Startups and Marketing for Geeks
JULY 25, 2011
Construct a plausible business model. Not a business plan , but rather a simple spreadsheet with pricing model, how money flows in and out during normal operation, customer acquisition cost, and therefore how many customers you’ll need to break even on operating costs, and how many more to break even including human costs.
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