A Smart Bear: Startups and Marketing for Geeks

JULY 12, 2010

In all the interviews you've read about founders' success, how many credit their MBA program? It should be part of your business plan that other people will copy you. If you've lived in the software world for a few years you know the stuff they teach you in school is irrelevant, so who cares what degree you have? We work hard.

Intellectual Property 319

Intellectual Property Bootstrapping Software Review Open Source 319

A Smart Bear: Startups and Marketing for Geeks

MAY 22, 2012

I know, I know, I just said hiding your business plan is silly , but although I’ve shared our “secret” plan with dozens of people in person, it’s a little different publishing it in front of 30,000 RSS subscribers… at least, not yet.) There are some drawbacks here to be sure.

Marketing 235

Marketing RSS Employee Software 235

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

We're going to use an affiliate program so our customers sell it for us.". Of course it's not that simple, and many business plans I've seen (unintentionally) omit many of the true costs of acquisition. "A friend of mine knows how to get popular on Twitter.". We're going to get reviews on blogs.".

Software Review 261

Software Review Technical Review Viral Software Developers 261

A Smart Bear: Startups and Marketing for Geeks

JULY 25, 2011

Judges don’t think “Which had the best algorithm&# because this isn’t a programming contest. Construct a plausible business model. In fact, I was on the judging panel last time, and the tech and design had nothing to do with our decisions. This is a startup contest. And this bigger than just Startup Weekend.

Startup 284

Startup Algorithm Design Salary 284