article thumbnail

How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page. Sender Name: Another important aspect to test in your email campaigns is the sender name. Time of Day: The final key aspect for testing and optimizing your email campaigns are send times.

Campaign 111
article thumbnail

Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. Stage 1: Value Addiction.

Campaign 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What to Know About Banner Advertising

The Startup Magazine

Native ads engage with a high click-through rate, and they’re well-suited to driving traffic to a site, but display ads tend to be better for retargeting campaigns. . Setting Up Remarketing Campaigns. As mentioned, one of the best uses for a banner ad is for a remarketing campaign.

article thumbnail

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. The marketing team should create its own momentum through feature launches, content campaigns, product launches, and announcements.

B2B 94
article thumbnail

Small Business Marketing Tip: Send Email Campaigns At Night To Increase Revenue

crowdSPRING Blog

A few months ago, we highlighted the best times and days to send email for opens and clickthroughs. If you’ve tried sending email campaigns at various times of days and are still struggling to find an optimal time for your email campaigns , consider sending your campaigns late in the evening or at night.

article thumbnail

8 Tips On Better Email Deliverability

YoungUpstarts

Before you worry about open or clickthrough rates, make sure all systems are a go with your deliverability department. You can try running re-engagement campaigns for these inactive subscribers. To guarantee a successful email marketing campaign, your priority should be to get those emails delivered to your subscribers’ inboxes.

Email 115
article thumbnail

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

As we collect more and more data, it’s becoming increasingly hard to piece together and manage that data, and more importantly, to use that data in real-time to build better campaigns. Organizing multi-channel campaigns, segmenting audiences, and distributing personalized content, suddenly appeared to be easy, like never before.