How cold calling (properly) works better than AdWords
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 14, 2011
Anyone can sign up and unleash an AdWords campaign. You can’t sell anything without significant traffic, especially since 80% of it is crap even with a good campaign, and it is preferable that some of that traffic is not costing you dollars per click. I killed the campaign and decided to try something new. Phone, Robert.
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