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Social Media is a Boon to Startups Who Do It Right

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Social media is about maintaining a dynamic conversation between you and your customers. Done right, it’s not a one-off campaign by a handful of staff; it’s a long-term commitment. Find the right people to staff your campaign and curate its content and evolution. small businesses.

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Where do I find serious non-tech local investors?

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” Angel investors are subject to exactly that same conversation with *their* spouses! they are not “investors” Have you thought about getting your whole industry together and creating a KickStarter campaign? original post can be found on Quora @ [link] *.

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Marketing Beyond Acquisition

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In my conversations with people in the startup world – from angel investors through entrepreneurs and employees with vast startup experience – I often hear about their perceptions of the marketing role as being pretty limited to acquisition. It is shocking to me how prevalent this POV is. It’s almost counter-intuitive.