A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Except the "strategy" is a tirade of drivel I've heard so many times I can lip-sync as the words spew out the founder's mouth: "We're going to A/B-test AdWords campaigns until we discover our hook.". In a world where everyone and their brother is "joining the conversation" (oops, I use that phrase constantly!), After release of v3.0
Feld Thoughts
NOVEMBER 3, 2017
Amy is currently on the TNC Global Campaign Committee and on the TNC Africa Affinity Group for Women and Girls. We also support TNC’s work with indigenous women environmental community leaders in the Solomon Islands and Papua New Guinea. TNC’s global reach makes it a very exciting organization to support.
The Startup Toolkit
OCTOBER 28, 2011
If you don’t have either performance data or best practices, then you need to either charge based on performance (which nobody will be happy about, including you) or spend a while as your own guinea pig running a [set of] user-facing campaign[s]. ”) which kill the virality and thus the campaign.
Expert insights. Personalized for you.
261 
Let's personalize your content