article thumbnail

Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

Social media is about maintaining a dynamic conversation between you and your customers. Done right, it’s not a one-off campaign by a handful of staff; it’s a long-term commitment. Combine social media seamlessly within your traditional marketing plan. Use social media to engage customers in new ways and sharpen your brand.

article thumbnail

Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Microsoft Surface curates content by sharing its users’ art and testimonials and responding to their posts. Each profile should also be consistent with the social network. For example, Mailchimp’s avatars are the same across its social accounts. Create and curate content that engages your audience. Image source ).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Startups Should Avoid These Social Media Mistakes

Startup Professionals Musings

Social media is about maintaining a dynamic conversation between you and your customers. Done right, it’s not a one-off campaign by a handful of staff; it’s a long-term commitment. Combine social media seamlessly within your traditional marketing plan. Use social media to engage customers in new ways and sharpen your brand.

article thumbnail

IGNITE! pitch event at Microsoft – September 4

David Teten

A place to share their resources and links with each other, get High Fived (or ^5 in Geeklist terms), earn GeekCred™, build their own connections and join in Geek communities, all in a completely integrated social manner. A news curation dashboard for teams and organizations. that serve SMBs. Welcome to the virtual mall.

Curation 114
article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). asymmetry, real-time, curated RSS / link-sharing]. What are the big trends that will drive the next phase of social networks?

article thumbnail

Social Media is a Boon to Startups Who Do It Right

Gust

Social media is about maintaining a dynamic conversation between you and your customers. Done right, it’s not a one-off campaign by a handful of staff; it’s a long-term commitment. Combine social media seamlessly within your traditional marketing plan. • Use social media to engage customers in new ways and sharpen your brand.

article thumbnail

Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

We’ve run enough campaigns to known that users have been tolerant of authentic ads. People mistook the fact that these text advertisements worked in Google to say they would work in social networks. So PPC (pay-per-click) advertising on social networks has performed poorly to date.