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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

Organic Social Media Campaigns. Not only can you run organic campaigns for free on social media, but you can also reach a wide range of audience sectors. You can also leverage messenger marketing platforms such as Mobile Monkey to run chatbox campaigns and engage your contacts on a more personal level. PR and media outreach.

SMS 101
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The Power of Twitter in Information Discovery

Both Sides of the Table

Twitter never seemed to really take the offense in PR and marketing. They need a stronger campaign about consumption rather than sending Tweets. First, A Primer: Portals, RSS, Feed Readers & Delicious - When the web started we needed directories to find information and thus Yahoo! Twitter is my curated RSS feed.

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Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Before we go any further I must clarify that I love branding campaigns just as much as the next guy. I love campaigns that Visa runs. are you doing the "branding campaign"?

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36 places where you can submit your startup for some coverage

blog.traindom.com

We didn’t have a PR company or a bunch of contacts, hence we needed to start from scratch. Subscribe to our RSS feed or get Traindom blog posts sent to you by email. 36 places where you can submit your startup for some coverage | Traindom Blog (tags: startup pr) [.] Want to make money by selling what you know? Sign up now!

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Marketing Sweat Equity: Getting Your Startup’s First Sales—Without Spending Money on Consultants and PR

Up and Running

They could care less about a fancy marketing campaign or expensive promotional events. Create a list of influencers you trust, and subscribe to their RSS and social media feeds. Positivity and added value can do more to close a sale than an entire week of telemarketing and email campaigns. Knowledge is power.

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Pick the Perfect Name for Your Startup

mashable.com

I'm working with a PR/Communications gurus who is trying to focus me on a name, that when you hear it, it tells people what it is you are doing. GE Campaign Turns YouTube Videos and. Brad Friedman This post is extremely helpful and timely, as I am in the midst of struggling to come up with a name for a startup.

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The Trouble With Non-tech Cofounders | TechCrunch

techcrunch.com

Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want. Department of Justice reportedly planning antitrust suit against Apple. About & Staff.