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No Plan Survives First Contact With Customers – Business Plans versus Business Models

Steve Blank

APRIL 8, 2010

We thought we’d take our plan and go raise seed money. We can’t raise money knowing our plan is wrong.”. Then they had a five-year P&L statement, balance sheet, cash flow and cap table. He replied, “Well the customers are not acting like we predicted in our plan! Here’s why. It was an exquisitely crafted plan.

Business Model 328
Business Model Business Plan Customer Cap Table 328
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How to Fund a Startup

www.paulgraham.com

APRIL 28, 2010

It wasnt because they werent accredited investors that I didntask my parents for seed money, though. When we were starting Viaweb,I didnt know about the concept of an accredited investor, anddidnt stop to think about the value of investors connections.The reason I didnt take money from my parents was that I didntwant them to lose it.

Technical Review 76
Technical Review Startup Software Review Angel Investor 76
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