Steve Blank
SEPTEMBER 22, 2011
As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. Set up the Lean LaunchLab or a WordPress blog to document your Customer Development progress. Size the market opportunity.
Startup Lessons Learned
OCTOBER 7, 2008
The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral.
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VC Cafe
SEPTEMBER 5, 2012
The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”
ConversionXL
FEBRUARY 9, 2016
In the article, Andrew describes growth hackers as a cross between marketers and coders. On Sean’s GrowthHackers.com , categories include… So, essentially everything from customer development and onboarding to persuasion and social marketing fall under the umbrella of growth hacking. Conducted Customer Development.
ReadWriteStart
MARCH 27, 2011
This is lean development without any customer development. In addition, channels such as Applifier, Appsumo or the Humble Indie Bundle have made it easy to reach large groups of users. All these factors combined make it more likely for a single coder to create a one-time hit. The focus is on building.
maplebutter.com
JANUARY 8, 2013
have you heard of any luck using outsourced coders from India … or where do you suggest ? I just launched a small online retail business last week, and feel a bit lost about marketing ideas and how to get the most out of social media channels. Curate great links for your ideal customers and share them 3 times per day.
techcrunch.com
OCTOBER 23, 2010
Also, for the full time coder, you may violate your employee contract especially in the area of non-competes or just plain piss off your boss when he finds out how much time you have been putting into a side project when deadlines were looming. Twitter is an excellent distribution channel for us. (B) However one variable you forgot.
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