Steve Blank

JUNE 3, 2013

The Roominate dollhouse building kits are being sold via their own website and soon, retail channels. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring Channel Sales. “So So what would the retail channel consultant do?” They learned a ton.

PR 314

PR China Lean Channel 314

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Duct Tape Marketing

AUGUST 29, 2014

Channels Report. Another useful report is Channels (Acquisition > Channels) with the “Mobile Traffic” segment applied. Within the Channels report, you apply the segment named “Mobile Traffic” by clicking “+Add Segment” at the top right corner of the report. Conclusion.

Analytics 65

Analytics Mobile Channel Conversion 65

The Startup Magazine

MARCH 29, 2024

Whether it’s managing your supply chain or automating customer service, look for ways to optimise every aspect of your operations. PDF to Word conversion tools can be a lifesaver for managing documents efficiently. It’s not just about a logo or a tagline; it’s the experience you promise your customers.

Intellectual Property 131

Intellectual Property Angel Investor Business Model Bootstrapping 131

Steve Blank

AUGUST 15, 2016

That kicked off this long conversation about how you might try to leverage this evolution of education technology to create scalable impact in places where tuition couldn’t be the driver of growth. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 142

Cofounder Entrepreneur Africa Sales Cycle 142

ConversionXL

JANUARY 31, 2014

We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Why You Should Focus On Clicks Before Conversions.

Analytics 134

Analytics Video Matching Conversion 134

Steve Blank

AUGUST 15, 2016

That kicked off this long conversation about how you might try to leverage this evolution of education technology to create scalable impact in places where tuition couldn’t be the driver of growth. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 120

Cofounder Entrepreneur Africa Sales Cycle 120

Steve Blank

JUNE 3, 2013

The Roominate dollhouse building kits are being sold via their own website and soon, retail channels. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire. Hiring Channel Sales. “So So what would the retail channel consultant do?” They learned a ton.

PR 206

PR China Lean Channel 206

Startup Lessons Learned

NOVEMBER 7, 2008

Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. If youre worried about disappointing some potential customers - dont be. Measure conversion rates. Eric -- This is a pretty interesting idea.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Steve Blank

APRIL 2, 2009

press and use it to generate end user demand and then drive that demand into our sales channel. The Trojan Horse “Well…” I said hesitantly, “I’m not sure we should share this with you but we have a set of benchmarks that we use to measure performance….” We were constantly creating metrics [.]

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

FEBRUARY 22, 2016

Lessons learned from starting up and teaching entrepreneurship were the focus of an interview with the latest guest on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). We did a lot of talking to customers, trying to understand who really had the need.

Cofounder 120

Cofounder DC Entrepreneur Silicon Valley 120

Steve Blank

SEPTEMBER 30, 2015

That was the message from the latest guests on Entrepreneurs are Everywhere , my radio show on Sirius XM Channel 111. Entrepreneurs are Everywhere airs Thursdays at 1 pm Pacific, 4 pm Eastern on Sirius XM Channel 111. It’s a conversation. Culture matters whether you’re starting up or helping others to do so. Dave Lerner.

Artificial Inteligence 120

Artificial Inteligence Entrepreneur Silicon Valley New York 120

Steve Blank

MARCH 11, 2015

I suggested the best place to start the conversation is with the 21 st century definition of a startup: A startup is a temporary organization designed to search for a repeatable and scalable business model. They’ve found product/market fit (what products customers want to buy). and how to price the product.

Widget 120

Widget Lean Business Model Metrics 120

David Teten

SEPTEMBER 6, 2015

There is tremendous value in conversations around what’s the latest in areas that matter to the operating units. Of course, bringing startups (whether prospective or existing portfolio companies) closer to operating divisions has business and customer development benefits. Can the founders communicate well?

Venture Capital 60

Venture Capital Balance Sheet Technical Review Portfolio 60

Steve Blank

NOVEMBER 18, 2015

How startup ideas are developed and nurtured was the focus of conversations with the latest guests on Entrepreneurs are Everywhere , my radio show on Sirius XM Channel 111. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Filed under: Customer Development , SiriusXM Radio Show. Pat Sullivan.

Entrepreneur 120

Entrepreneur Channel Programming Customer Development 120

Duct Tape Marketing

DECEMBER 17, 2019

Mapping the customer journey requires you to create a visual representation of every interaction a customer has with your business that leads them to a certain conversion. Now, with dozens of digital channels to consider, it’s hard to know exactly when and where someone encountered your brand.

Customer 65

Customer Social Network Social Media Conversion 65

Startup Lessons Learned

AUGUST 24, 2009

So I generally feel right at home in these conversations. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

YoungUpstarts

OCTOBER 24, 2012

Ask yourself, What will my life really look like when I put customers first? Have conversations that veer away from business and into “personal” territory? HOW-TO HINT: If you get a negative reaction when you speak your commitment, channel David Letterman. The conversation will likely develop in a surprising direction.

Customer 140

Customer Non-Compete Restful Developer 140

www.ashmaurya.com

AUGUST 29, 2012

There are many channels that can produce your first early customers and contacts, but the one I see most often is cold email. ” The latter forms initiate the same conversation, but they don ‘t sound desperate and grasping. Is it your primary marketing channel?” Are you a Wolverine?”

Email 52

Email Customer Tennessee Software Review 52

The Equity Kicker

MAY 12, 2015

In conversations with customers they discovered that was a bad idea, but also learned that farmers have a problem with weeding fields of carrots. Through more customer development they found that thinning lettuces is a bigger problem, and LettuceBot was born. a change of channel or customer segment).

Lean 60

Lean Startup Flash Customer Development 60

Steve Blank

MARCH 1, 2016

What it was like to get out of the research lab to build a startup was the focus of interviews with two of the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111.

Cofounder 120

Cofounder Entrepreneur Michigan Detroit 120

YoungUpstarts

JANUARY 17, 2016

Salesforce recently conducted research , which found nearly 25 per cent of millennials expect to get a response within 10 minutes of reaching out for customer service via social media and nearly one quarter will boycott a company after one bad experience. According to our research, millennials ardently avoid calling customer service.

Customer 100

Customer Singapore Advisory Board Asia 100

Startup Lessons Learned

APRIL 14, 2009

Instead, each potential customer has to go through a self-serve process of signing up and paying money. Because they have no presence in the market, they have to find distribution channels to bring in customers. But in the meantime, by iterating on their product with customers, they have a chance to get there on their own.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. For example, say that your business model calls for a 4% conversion rate – as ours did initially at IMVU. So far, so good.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

AUGUST 16, 2010

It requires separating the product launch from the marketing launch (see Dont Launch ) as well as other staple Lean Startup tactics: minimum viable product, split-testing, customer development and the pivot. Those tools, combined with focused customer interviews, have turbo-charged the company’s ability to learn.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

Steve Blank

AUGUST 20, 2009

Resegmentation means these startups are trying to lure some of the current or potential customers away from incumbents by either offering a lower cost product, or by offering features that appealed to a specific niche or subset of the existing users. Me – “Have you used Company x’s product? Do you know have they distribute their product?

Silicon Valley 181

Silicon Valley Startup RSS Customer Development 181

Steve Blank

APRIL 20, 2021

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. In the Roku case study we’ve chosen three execution branches: (1) delivery platforms, (2) sales channels, and (3) chip platforms.

Product 436

Product Viral Channel San Francisco 436

Early Growth Financial Services

MAY 27, 2014

CHANNEL YOUR INNER SETH GODIN “When I was starting TalentEgg, I read a lot of Seth Godin, and one point stood out to me in particular. Build something remarkable that people want to talk about, and then enable and encourage their conversations. Previously published in YEC. This has been, and continues to be, our main strategy.”

Bootstrapping 35

Bootstrapping Advertising Marketing Channel 35

Startup Lessons Learned

JANUARY 19, 2009

Given that most recruiting channels are pay-for-performance, its usually cheaper, too, because it has a lower conversion rate. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? If you want to expand your pool of available passive candidates, give a site like NotchUp a try.

Lean 140

Lean Hiring San Francisco Continuous Deployment 140

Steve Blank

DECEMBER 23, 2015

Knowing your customers is the single biggest driver of startup success, and there’s no substitute for getting out of the building to learn about their problems and needs. Clips from their interviews are below, but first a word about the show: Entrepreneurs are Everywhere airs Thursdays at 1 pm Pacific, 4 pm Eastern on Sirius XM Channel 111.

Cofounder 120

Cofounder Entrepreneur Colorado Customer Development 120

Seeing Both Sides

JULY 11, 2013

Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. You dive deep into a customer development process, working closely with a few customers who feed you requirements and are willing to trial an imperfect product that is evolving quickly.

Sales 50

Sales Technical Review Software Review B2B 50

Startup Lessons Learned

OCTOBER 23, 2013

To help turn the conversation specifically to non-tech companies—the topic of our webcast this week —we asked Alistair to answer a few questions. LSC: Tell us about the customer development you did for your book: Alistair: We''ve been thrilled at how Lean Analytics seemed to resonate with founders.

Analytics 167

Analytics Lean Widget Metrics 167

Steve Blank

APRIL 5, 2017

For example, our goal could be: Create demand for our products and drive it into our sales channel. Create awareness of our company and brand for potential customers. At times, you may have to communicate what the company stands for before a customer is ready to listen to you talk about product messages.

Marketing 310

Marketing Audience Technical Review PR 310

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development process (and the Lean Startup) is one way to do that.

Lean 244

Lean Silicon Valley Startup RSS 244

Steve Blank

OCTOBER 11, 2016

Oh we had a happy, fun conversation over a couple of beers, but we did not sit down and say, ‘Hey wait, where’s everyone want to go with their life?”. Filed under: Customer Development , SiriusXM Radio Show. We had never discussed everyone’s expectations when we founded the company. Tune in Thursday, Oct.

Columbus 245

Columbus Entrepreneur Ohio Cofounder 245

Steve Blank

OCTOBER 25, 2022

How do they become present on new social media and communications channels? How do they connect with a new generation of customers who had no brand loyalty? How to they use the new distribution channels competitors have adopted? After the end of the day people gathered around the firepit for informal conversations.

Framework 389

Framework Distribution Channel Leadership 389

Startup Lessons Learned

NOVEMBER 26, 2012

FM KQED live-streams over the internet here : [link] Forum is also broadcast on Sirius XM satellite radio (channel 135 NPR Talk) I know for many of you 10AM is not the common time you're sitting by the radio with nothing better to do than call into a live radio show. There are several ways to tune in: In the Bay Area, tune your radio to 88.5

Lean 159

Lean San Francisco Houston Engineer 159