Feld Thoughts

JUNE 9, 2021

For example, here are the chapters in Part Five: Sales by Anita Absey (p. The brilliance of this book is that everyone on your leadership team, including the CEO, should read it and then discuss it.

Fractional CTO 70

Fractional CTO Cofounder Startup Lead Investor 70

David Teten

JUNE 6, 2011

My rough notes follow: Mike Dubno , CIO, Global Markets and Research Technology & Operations, Bank of America. Previously CTO, Goldman Sachs. Panel: Cary Davis , Managing Director, Warburg Pincus, Moderator: Ben Fried, Chief Information Officer, Google, runs in-house technology. 2-18 month sales cycle.

Fractional CTO 122

Fractional CTO CTO CTO Hire Azure 122

Duct Tape Marketing

NOVEMBER 21, 2022

The concept of a Chief Marketing Officer comes from large enterprises, but it is a role that has grown exponentially in the last couple of years. They must narrow the marketing focus to crucial marketing channels and formulate a winning and repeatable plan for the business.

Fractional CTO 63

Fractional CTO Small Business Metrics Revenue 63

Steve Blank

OCTOBER 24, 2017

This required a repeatable and scalable sales process, which required a professional sales staff and a product stable enough that customers wouldn’t return it. If the founder was lucky, he got to stay as chairman or CTO. Twenty-five years ago, to go public you had to sell stuff – not just acquire users or have freemium products.

Founder 245

Founder Technical Review CTO Hire IPO 245

Startup Professionals Musings

MARCH 24, 2017

Mohasseb details a set of insight boosters to channel your change decisions, and using data and analytics differently are among the key ones: Commit that data and analytics will drive strategic decisions. Strategic decision makers need to see the data, in addition to marketing and sales. Ask for analysis rather than reams of data.

Analytics 149

Analytics Channel Small Business Demand 149

ConversionXL

FEBRUARY 27, 2019

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. Image source ). His solution?

Product 110

Product Campaign Acquisition Social Media 110

SoCal CTO

JUNE 9, 2010

Continuing my series of posts that I’ve been collecting that live at the intersection of Startups and being a Startup CTO : Startup CTO Top 30 Posts for April 16 Great Startup Posts from March here are the top posts from May 2010. Through advertising or direct sales, these sites harvest intent. Tech support is sales.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

View from Seed

MARCH 3, 2015

Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. Then there were also certain social channels that worked for awhile but didn’t stick. But marketing should always be ahead of sales to alleviate pressure.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

Both Sides of the Table

JANUARY 26, 2010

You can always tell during this discussion whether the entrepreneur has logged into their products, talked to their customers, read all the news stories and gotten all of the back channel info on the competition. One other big tell for me is the CEO’s grasp of the sales pipeline. Who does sales report to?

Entrepreneur 286

Entrepreneur CTO Hire Cofounder Early Stage 286

SoCal CTO

OCTOBER 15, 2009

I have about 11 years in the technology sector including roles doing market research, sales and product development. How do I find entrepreneurs who have a great idea that can get or has got funding who need a CTO and/or development team? Maybe twitter as the channel for the follow-up? Wow, great questions.

Los Angeles 179

Los Angeles Southern California Management Product 179

A Smart Bear: Startups and Marketing for Geeks

JANUARY 10, 2011

Here’s a simple question, often asked when designing software but more useful when you’re designing your marketing and sales pitch: How are people doing this today without you? Your power users are the mavens to whom non-power users look for advice, so they become your sales force. World domination! Launching Doggie Cards.

Software Review 232

Software Review Technical Review .Net Design 232

Gust

OCTOBER 20, 2011

Product/Technology 0-15%. Marketing/Sales Channels/Partnerships 0-10%. The company needs some additional work on building sales channels and partnerships (80% of norm). Product/Technology. Marketing/Sales/Partnerships.

Valuation 146

Valuation Pre-Money Valuation Intellectual Property Technical Review 146

Steve Blank

JUNE 6, 2016

Prior to his investing and advisory career, Evangelos spent 20+ years in high-technology industries, in executive roles spanning operations, marketing, sales and engineering. I presented them to our chief product officer and our CTO. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111.

Silicon Valley 120

Silicon Valley Entrepreneur Fractional CTO Analytics 120

SoCal CTO

OCTOBER 14, 2009

Cliff Allen is someone I've known for quite a few years and he's a go to person for me when I'm thinking about issues around marketing, sales, technology, startups and networking. Maybe that would make sense as a marketing channel. Hey, radio. What are you working on now?

Los Angeles 150

Los Angeles Networking Southern California Marketing 150

Cracking the Code

MARCH 24, 2015

gathered at the event. It is not very polished but was designed for a fast read.

API 48

API Fractional CTO CTO Hire San Francisco 48

Steve Blank

FEBRUARY 10, 2016

Funding challenges and other issues founders face in the early days of starting up were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111.

Silicon Valley 120

Silicon Valley Ohio Columbus Entrepreneur 120

Hearpreneur

MAY 15, 2019

After being laid-off (again), I started a sales consulting business helping tech start-ups build, grow, and coach their sales teams. Thanks to Kristie Jones, Sales Acceleration Group ! #4-Giving I realized that what worked for me could work for sales and marketing teams across the world. 4-Giving back and helping others.

Fractional CTO 122

Fractional CTO Entrepreneur CTO Hire LLC 122

www.entrepreneur.com

SEPTEMBER 22, 2011

Marketing Sales & Marketing Home Marketing Basics Sales Online Marketing Finding Customers Social Media Branding Social Media Does Your Companys Social Personality Need a Makeover? Sales & Marketing. Financing Some Jobs Act Proposals Make Headway. Branding From Entrepreneur to Icon in Five Steps. just $1 per issue!

Sweat Equity 55

Sweat Equity Equity Fractional CTO CTO 55

Rob Go

SEPTEMBER 3, 2012

link] – Not a meetup, but a great mentorship program started by serial CTO Sean Lindsay. Barrington Coffee – Fort Point Channel. Just hired Yahoo’s VP Media Sales. Dharmesh Shah – Co-founder and CTO, HubSpot ( blog , @dharmesh ). Open Coffee - Weekly meetup started by Bijan Sabet and Nabeel Hyatt.

Boston 72

Boston Community CTO Hire Cofounder 72

This is going to be BIG.

MAY 19, 2010

They're going through their personal networks and around the typical hiring channels—especially since environment and people matter so much when you join a company. Instead, the CTO there met someone amazing at SXSW who turned out to be a big fan (and customer) of the company. That's the way a lot of this stuff goes. Why senior level?

CTO Hire 99

CTO Hire Hiring Portfolio Early Stage 99

Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea. A few resources you may want to check out include: How to Forecast Your Sales.

Software Review 74

Software Review Software Delaware Forecast 74

The Next Web

NOVEMBER 16, 2013

Adam Arbolino is the co-founder and CTO of DesignCrowd.com , a logo, web and graphic design marketplace. Visual Website Optimiser : Now that you’re tracking your site end-to-end, you also need to track your conversion from ‘start to sale’ (what’s known as the conversion funnel). Step 5: Marketing and sales.

Cofounder 159

Cofounder Analytics Java PHP 159

Steve Blank

OCTOBER 8, 2009

Marketing is Heard From Engineering was discussing how sophisticated the graphics portion of our computer should be, debating cost and time-to-market tradeoffs of arcane details such as double-buffering, 24 versus 32-bits of color, alpha channels, etc. We know Ben W was the CTO. And he was smiling. Carly Simon was right.

Silicon Valley 271

Silicon Valley RSS Customer Development California 271

SVPG

SEPTEMBER 30, 2016

Even worse, DVD sales were starting to lag, and a Hollywood backlash further muddied the situation. The core idea had support from Larry Page, but the idea immediately encountered some pretty strong resistance from both the ad sales team, and the engineering team.

Product 60

Product Technical Review Software Review Engineer 60

Sophia Perl of Wisdom

NOVEMBER 9, 2010

Presenters: Sarah Allen (Co-Founder & CTO, Mightyverse) and Paul Lundahl (Creative Director, Mightyverse). Presenters: Kristin Kaune (CEO, BioLumber), Mitch Templeton (Sales, BioLumber), René Gamboa (Legal, BioLumber), James “Ed” Kaune (Founder & Inventor, BioLumber). Mobile Track — Pitch 2010 Finalist — Nexpense.

CTO Hire 49

CTO Hire Cofounder Fractional CTO San Francisco 49

Sophia Perl of Wisdom

NOVEMBER 9, 2010

Presenters: Sarah Allen (Co-Founder & CTO, Mightyverse) and Paul Lundahl (Creative Director, Mightyverse). Presenters: Kristin Kaune (CEO, BioLumber), Mitch Templeton (Sales, BioLumber), René Gamboa (Legal, BioLumber), James “Ed” Kaune (Founder & Inventor, BioLumber). Mobile Track — Pitch 2010 Finalist — Nexpense.

CTO Hire 40

CTO Hire Cofounder Fractional CTO San Francisco 40

VC Cafe

OCTOBER 12, 2010

The company said it will use the proceeds of this round to strengthen its sales and marketing efforts. Founded in 2006 by Yaniv Axen (CTO) and Shmulik Weller (currently serves as CEO),SundaySky is headquartered in New York with a research and development office based in Tel Aviv. Check out this sample video from Overstock.com.

Video 74

Video Conversion Ratio PR 74

VC Cafe

AUGUST 30, 2011

Founded in 2008 by Oren Netzer (CEO) and Alex Liverant (CTO), DoubleVerify has 160 employees in their two offices in Tel Aviv (R&D) and New York (Sales) and it plans to add another 50 by the end of the year. For example, how many men viewed the ad, what was their age range, location, etc.

Private Equity 87

Private Equity Valuation Equity Acquisition 87

www.quora.com

JANUARY 16, 2011

No startup will ever succeed without a persuasive and visionary sales leader. Spencer Fry • Nov 27, 2010 I guess i still need that sales guy. Distribution/sales guy-Has an awesome understanding of the industry and product and can sell the vision and problem you are solving to investors, users, and potential partners. (he

Technical Review 51

Technical Review Startup CTO Hire Cofounder 51

mashable.com

MARCH 24, 2011

Ignoring Your Faults You might have all sorts of shortcomings — it’s your first startup, you’re inexperienced, ignorant about how “sales&# works, you have buggy software, etc. Dir, Global Partnerships, UN Foundation David Jones CEO, Havas & Global CEO, Euro RSCG Worldwide Raymie Stata SVP & CTO, Yahoo!

Programming 86

Programming Startup Technical Review Software Review 86

SoCal CTO

FEBRUARY 2, 2011

A few things jumped out at me: - Experience in sales or technology - considered a minor negative? If you've not had a C-level but have had experience in sales or tech. He has a bunch of factors that investors should be considering (and generally do). Not sure why. Size of target market $100M is okay.

Valuation 198

Valuation Revenue Pre-Money Valuation Early Stage 198

VC Cafe

NOVEMBER 11, 2010

We got Ophir [CTO Ofir Herzas ], a technical guy and started implementing. It took me half a year to find Ophir and Haim [ Haim Pekel , sales and marketing]. VC Cafe: How to you manage new customer acquisition/sales? They want everything now (even what you don’t have) and for free so face to face is the hardest channel.

Cloud 134

Cloud South America Bootstrapping 134

VC Cafe

NOVEMBER 9, 2011

Mobile video is a lucrative place to be for online advertisers, but it’s not perceived as a very different channel to online video. These listing options allow them to address relevant markets in a way that is consistent with their ad sales policies. Adopt Android and IOS to reap the benefits of mobile engagement.

Advertising 99

Advertising Video Early Stage 99

mashable.com

NOVEMBER 3, 2010

Ted Serbinski: Angel investor Ted Serbinski sold his startup MothersClick to Lifetime in 2008 and joined the cable network as CTO of the ParentsClick Network. Business teams can share an address book and track contacts and conversations, track prospects and sales pipelines, and organize projects and tasks to get work done.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

www.chubbybrain.com

SEPTEMBER 28, 2011

just to pay the phone bill.” The founder of EventVue said that their deadly strategic mistake was that they “went after enterprise sales model with a non-recurring, small price.”. #10 For example one entrepreneur said, “It took a lot of key chains bought at 50 cents and sold for $1.25 10 – A “User Un-Friendly” Product.

Cofounder 89

Cofounder Startup Technical Cofounder CTO Hire 89

Duct Tape Marketing

DECEMBER 14, 2017

He started Stackify to solve the biggest challenge he had as the CTO of VinSolutions, so Matt, thanks for joining me. We basically automated that and then the business grew over eight years to do a bunch of different things that were related to sales and marketing for car dealerships. Matt Watson: Yeah. Absolutely. Glad to be here.

Kansas City 40

Kansas City CTO Hire Las Vegas Software Developers 40

techcrunch.com

OCTOBER 23, 2010

Twitter is an excellent distribution channel for us. (B) Pitch an idea :) Usually somewhere in the pitch the listener will ask if you’d also be interested in being a CEO, CTO, etc at something they are already funding! I was offended only the first time, but I expect it now.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84