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 Channel + Customer Development
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166 articles |
| Page 1 of 2 | Previous | Next | ASH MAURYA FEBRUARY 16, 2010 Customer Development Checklist for My Web Startup – Part 1 His checklist is built for Enterprise Software which doesn’t readily translate to other types of startups including web startups (especially when you get to Customer Validation). After the talk, David Binetti pulled together a great group of people from Lean Startup Circle to create a Customer Development Checklist for web startups. | STEVE BLANK OCTOBER 7, 2010 Strategy is Not a To Do List They were deep into Customer Discovery and presented a ton of customer data on the validity of their initial hypothesis – target customers, pricing, stickiness, etc. Wait a minute, what about the rest of Customer Development ? Aren’t you going to validate your hypotheses by first getting some customers?”. | STEVE BLANK FEBRUARY 11, 2010 It Must Be A Marketing Problem The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. outside the building and test them in front of customers. How can I help?” | STEVE BLANK FEBRUARY 22, 2010  No Accounting For Startups As a founder you are testing a series of hypotheses about all the pieces of the business model: Who are the customers/users? Here’s why. | | | | | | | |
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STEVE BLANK | THURSDAY, JULY 22, 2010  The Phantom Sales Forecast – Failing at Customer Validation
Customer Validation needs to have the CEO actively involved. Here’s an example in a direct sales channel. Customer Development Diagnostics over Lunch. He went through his product feature by feature and matched them to the customer problems. It certainly sounded like he had done a great job of Customer Discovery. MORE >> -
STEVE BLANK | THURSDAY, SEPTEMBER 17, 2009  Customer Development Manifesto: The Path of Warriors and Winners.
This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development. It rarely happens that way.) MORE >> -
STEVE BLANK | THURSDAY, DECEMBER 17, 2009 Building a Company with Customer Data – Why Metrics Are Not Enough
Gathering real-world feedback from customers is a core concept of Customer Development as well as the Lean Startup. When I asked him if he actually had personally left the building and talked to these potential customers, or even had gotten them on the phone, he sounded confused. Customer needs are non-deterministic. MORE >> -
ASH MAURYA | TUESDAY, JANUARY 11, 2011  The Fallacy of Customer Development
One of the lessons learned from my last post had to do with the Fallacy of Customer Development: Unless you are building a business (like Enterprise software) where the primary channel to customers is through direct sales, customer development is NOT a scalable way to reach customers. The Fallacy. MORE >> -
VENTURE HACKS | WEDNESDAY, FEBRUARY 17, 2010 How to optimize web apps with KISSmetrics
KISSmetrics lets you calculate customer LTV. Hiten: You can use them in all of them, because when you have economics in place it means that you’re charging customers and that you need to understand things like how different price points affect your revenue. KISSmetrics lets you calculate customer LTV. Thanks. Outline. MORE >>
- Why The Movie Industry Can’t Innovate and the Result is SOPA STEVE BLANK | WEDNESDAY, JANUARY 4, 2012
- How To Build a Web Startup – Lean LaunchPad Edition STEVE BLANK | THURSDAY, SEPTEMBER 22, 2011
- Teaching Customer Development and the Lean Startup – Topological Homeomorphism STEVE BLANK | THURSDAY, APRIL 29, 2010
- The Customer Development Manifesto: Reasons for the Revolution. STEVE BLANK | MONDAY, AUGUST 31, 2009
- How To Run a Business Model Hackathon INSTIGATOR BLOG | TUESDAY, JUNE 14, 2011
- A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1 STEVE BLANK | TUESDAY, MARCH 8, 2011
- Keeping Score STEVE BLANK | THURSDAY, JULY 29, 2010
- The Rise of the Lean VC – Consumer Internet Gets Its Own Investors STEVE BLANK | THURSDAY, AUGUST 5, 2010
- Lessons Learned: Customer Development Engineering STARTUP LESSONS LEARNED | SUNDAY, SEPTEMBER 7, 2008
- Customer Development Checklist for My Web Startup – Part 2 ASH MAURYA | TUESDAY, FEBRUARY 23, 2010
- Hubris Versus Humility: The $15 billion Difference STEVE BLANK | MONDAY, NOVEMBER 8, 2010
- Customer Development Manifesto: Market Type (part 4) « Steve Blank STEVE BLANK | THURSDAY, SEPTEMBER 10, 2009
- Why Startups are Agile and Opportunistic – Pivoting the Business Model STEVE BLANK | MONDAY, APRIL 12, 2010
- The Lean LaunchPad – Teaching Entrepreneurship as a Management Science STEVE BLANK | TUESDAY, DECEMBER 7, 2010
- Who Dares Wins – The 2nd Annual International Business Model Competition STEVE BLANK | THURSDAY, FEBRUARY 16, 2012
- Big Picture Customer Development Revisited STARTUP MARKETING BLOG | THURSDAY, JUNE 18, 2009
- Search versus Execute STEVE BLANK | MONDAY, MARCH 5, 2012
- Crisis Management by Firing Executives – There’s A Better Way STEVE BLANK | THURSDAY, NOVEMBER 18, 2010
- Checklists for Chaos, The Path to Success STEVE BLANK | THURSDAY, OCTOBER 28, 2010
- The LeanLaunch Pad at Stanford – Class 2: Business Model Hypotheses STEVE BLANK | TUESDAY, MARCH 15, 2011
- Stanford 2012 Lean LaunchPad Presentations – part 1 of 2 STEVE BLANK | WEDNESDAY, MARCH 7, 2012
- Two Giant Steps Forward For Entrepreneurs STEVE BLANK | THURSDAY, FEBRUARY 9, 2012
- Startups Face Huge Risk with Channel Partner Strategy INSTIGATOR BLOG | THURSDAY, FEBRUARY 25, 2010
- The LeanLaunch Pad at Stanford – Class 3: Value Proposition Hypotheses STEVE BLANK | FRIDAY, MARCH 25, 2011
- The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses STEVE BLANK | MONDAY, APRIL 4, 2011
- The National Science Foundation Innovation Corps – What America Does Best STEVE BLANK | MONDAY, MARCH 26, 2012
- Teaching Entrepreneurship – By Getting Out of the Building STEVE BLANK | THURSDAY, MARCH 11, 2010
- Some new & old startup blogs & presos i'm in love with - Master of. 500 HATS | FRIDAY, NOVEMBER 14, 2008
- Vertical Markets 4: Putting it All Together « Steve Blank STEVE BLANK | MONDAY, JUNE 8, 2009
- Teaching Entrepreneurship – The “Survey” Class STEVE BLANK | MONDAY, APRIL 5, 2010
- Build a Path to Customers from Day 1 ASH MAURYA | THURSDAY, OCTOBER 7, 2010
- SuperMac War Story 9: Sales, Not Awards « Steve Blank STEVE BLANK | THURSDAY, APRIL 30, 2009
- How Investors Think About Valuation of Pre-Revenue Startups SOCAL CTO | WEDNESDAY, FEBRUARY 2, 2011
- Step Away From the Business Plan FRESH INC.: THE STAFF BLOG | THURSDAY, MAY 10, 2012
- What’s A Startup? First Principles. STEVE BLANK | MONDAY, JANUARY 25, 2010
- The Importance of Domain Knowledge for Startup Founders INSTIGATOR BLOG | MONDAY, JUNE 21, 2010
- The Leading Cause of Startup Death – Part 1: The Product. STEVE BLANK | THURSDAY, AUGUST 27, 2009
- Lean Startup is a Rigorous Process ASH MAURYA | WEDNESDAY, SEPTEMBER 15, 2010
- Keys to Unlocking Startup Growth STARTUP MARKETING BLOG | MONDAY, MAY 4, 2009
- 5 Steps to a Successful Sales Partnership FRESH INC.: THE STAFF BLOG | THURSDAY, MAY 3, 2012
- A Postmortem Analysis of Standout Jobs INSTIGATOR BLOG | TUESDAY, OCTOBER 5, 2010
- Case Study: SlideShare goes freemium STARTUP LESSONS LEARNED | MONDAY, AUGUST 16, 2010
- Lean Startups aren't Cheap Startups STEVE BLANK | MONDAY, NOVEMBER 2, 2009
- When It’s Darkest Men See the Stars STEVE BLANK | WEDNESDAY, NOVEMBER 24, 2010
- Building It Is Not Enough: 5 Practical Tips On User Acquisition ONSTARTUPS | WEDNESDAY, MAY 2, 2012
- Your Product is NOT “The Product” ASH MAURYA | TUESDAY, JUNE 7, 2011
- How I Document my Business Model Hypotheses ASH MAURYA | WEDNESDAY, AUGUST 11, 2010
- What I learned from a month of blogging and 250k visits THE STARTUP TOOLKIT | MONDAY, NOVEMBER 7, 2011
- Optimization Mistakes that Kill Startups STARTUP MARKETING BLOG | MONDAY, MARCH 1, 2010
- How to Balance Between Loving Your Startup Idea and Taking Feedback INSTIGATOR BLOG | TUESDAY, SEPTEMBER 14, 2010
- The Lean LaunchPad at Stanford – The Final Presentations STEVE BLANK | TUESDAY, MAY 10, 2011
- How to Road-Test Your Business Model FRESH INC.: THE STAFF BLOG | THURSDAY, MAY 3, 2012
- Founders Make the Best Startup Marketing Leaders STARTUP MARKETING BLOG | WEDNESDAY, OCTOBER 7, 2009
- Ardent 2: Get Out of My Building STEVE BLANK | THURSDAY, OCTOBER 8, 2009
- From Minimum Viable Product to Landing Pages ASH MAURYA | TUESDAY, NOVEMBER 3, 2009
- Case Study: Continuous deployment makes releases non-events STARTUP LESSONS LEARNED | MONDAY, JANUARY 18, 2010
- Milestones to Startup Success STARTUP MARKETING BLOG | MONDAY, NOVEMBER 30, 2009
- How I built my Minimum Viable Product ASH MAURYA | MONDAY, OCTOBER 26, 2009
- 3 Rules to Actionable Metrics ASH MAURYA | WEDNESDAY, JULY 14, 2010
- You can’t strategise your way past hard work THE STARTUP TOOLKIT | THURSDAY, OCTOBER 27, 2011
- Achieving and Measuring Product/Market Fit ASH MAURYA | TUESDAY, NOVEMBER 10, 2009
- What Makes A Great Startup? STARTUP MARKETING BLOG | FRIDAY, JANUARY 30, 2009
- SuperMac War Story 6: Building The Killer Team – Mission, Intent. STEVE BLANK | THURSDAY, APRIL 9, 2009
- Top 29 Startup Posts May 2010 SOCAL CTO | WEDNESDAY, JUNE 9, 2010
- Lessons Learned in 2010 ASH MAURYA | THURSDAY, DECEMBER 23, 2010
- Faith-Based versus Fact-Based Decision Making « Steve Blank STEVE BLANK | FRIDAY, JUNE 5, 2009
- Why Startups are Agile and Opportunistic – Pivoting the Business Model THE PRODUCT GUY | MONDAY, APRIL 26, 2010
- Lessons Learned: Using AdWords to assess demand for your new. STARTUP LESSONS LEARNED | FRIDAY, NOVEMBER 7, 2008
- Lessons Learned: Validated learning about customers STARTUP LESSONS LEARNED | TUESDAY, APRIL 14, 2009
- Lessons Learned: Don't launch STARTUP LESSONS LEARNED | FRIDAY, MARCH 13, 2009
- Choose wars based on strengths & battles based on weaknesses THE STARTUP TOOLKIT | SATURDAY, NOVEMBER 26, 2011
- Ardent 3: Supercomputer Porn STEVE BLANK | MONDAY, OCTOBER 12, 2009
- Business ecology and the four customer currencies STARTUP LESSONS LEARNED | MONDAY, DECEMBER 14, 2009
- Lessons Learned: The three drivers of growth for your business. STARTUP LESSONS LEARNED | MONDAY, SEPTEMBER 22, 2008
- To Pay Or Not To Pay To Acquire Users? STARTUP MARKETING BLOG | MONDAY, APRIL 20, 2009
- Someone Stole My Startup Idea – Part 2: They Raised Money With My. STEVE BLANK | MONDAY, DECEMBER 7, 2009
- Coffee With Startups STEVE BLANK | THURSDAY, AUGUST 20, 2009
- How I am measuring Product/Market fit ASH MAURYA | TUESDAY, NOVEMBER 17, 2009
- Tech Support *is* sales A SMART BEAR: STARTUPS AND MARKETING FOR GEEKS | MONDAY, MAY 17, 2010
- Top 30 Startup Posts for July 2010 SOCAL CTO | TUESDAY, AUGUST 3, 2010
- What I learned from a month of blogging and 250k visits THE STARTUP TOOLKIT | MONDAY, NOVEMBER 7, 2011
- Social Media Marketing Strategy for Startups STARTUP MARKETING BLOG | MONDAY, MARCH 16, 2009
- Marching through quicksand STARTUP LESSONS LEARNED | MONDAY, AUGUST 24, 2009
- Dropbox – The Power of a “Value Based” Startup STARTUP MARKETING BLOG | TUESDAY, APRIL 27, 2010
- The Sharp End of the Stick « Steve Blank STEVE BLANK | MONDAY, MAY 4, 2009
- The Right Business Model for Your Startup STARTUP MARKETING BLOG | THURSDAY, APRIL 2, 2009
- Your Product Needs to be 10x Better than the Competition to Win. Here’s Why: BOTH SIDES OF THE TABLE | FRIDAY, MARCH 11, 2011
- Lessons Learned From StartupBootcamp 2010 ONSTARTUPS | TUESDAY, SEPTEMBER 14, 2010
- Failure Is an Option--Take It FRESH INC.: THE STAFF BLOG | THURSDAY, MAY 17, 2012
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