Leaving aside the bigger question of whether the future of software will be dominated by mobile applications, I have a particular problem with most of these pitches: distribution. Namely, coherent distribution strategies are often missing. Without distribution, how is anyone going to find your app? And if not, what then? MORE >>

er, Underdogs) Facebook Big Pimpin: Using Social Networks & Platforms to Drive Distribution Startup Metrics for Pirates: AARRR! TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Startup Metrics: Example Marketing Channels : Comments thanks christian. The Internet Revolution, Act III. MORE >>

My first goal was to establish a strong distribution channel here in the US. tried very hard to make the right decisions about distribution agreements, partners and employees, so we would not have a lot of backward movement. As with any company, growth happens in stages, but especially a company with physical products. MORE >>

But you’re not worried about design, prototypes, packaging, inventory, channels of distribution, and all that. Succeed with online marketing, open up a new channel, and you can build more of those things. Tweet All of these are just “in general” points. There will always be exceptions. Here are some of the standard tradeoffs. MORE >>

There are maybe 10 universities that could pull this off and a few of them are already involved with cable programming — As a Michigan grad, I love the Big Ten Channel.). said would be split equally between athletics and academic interests. via News: All Longhorns, All the Time – Inside Higher Ed. MORE >>