View from Seed

OCTOBER 29, 2015

Can you use a framework and process to gain initial startup traction? In this episode, we talk to Gabriel Weinberg, co-founder and CEO of the search engine Duck Duck Go and author of the book, Traction , now in its second edition. The brilliantly simple but effective framework startups use to gain initial traction.

Framework 120

Framework Cofounder Startup Channel 120

Steve Blank

MAY 6, 2015

Founders assumed they understood customer problems/needs, wrote engineering requirements documents, designed the product, implemented /built the hardware/software, verified that it worked by testing it, and then introduced the product to customers in a formal coming out called first customer ship. customer relationships to create demand.

Lean 120

Lean Agile Business Model Customer Development 120

YoungUpstarts

JUNE 9, 2013

Providing a methodical framework covering strategy, organisation, execution and measurement, the book provides a step by step process to managing the social media marketing function. Do also develop documents for listening, channels, resources, and content.

Technical Review 159

Technical Review Social Media SEM SCRUM 159

The Startup Magazine

MARCH 24, 2024

A key qualification framework like BANT (Budget, Authority, Need, Timeline) can help this evaluation. Focus on Creating Content That Drives Pipeline Forward High-quality content is a powerful engine for attracting, nurturing, and converting leads – supercharging that pipeline velocity. rank higher in search engine results.

B2B 128

B2B Forecast Entrepreneur Analytics 128

ConversionXL

FEBRUARY 3, 2022

You’ll also learn how to apply growth marketing to five key channels and how to plan and execute experimentation. It’s about identifying the channels and tactics that work best for your organization and then maximizing marketing efforts by confirming the best moves through experimentation. What is growth marketing? And what it isn’t).

Framework 102

Framework Marketing Acquisition Retention 102

YoungUpstarts

APRIL 29, 2014

Their Happiness Heroes got into action in minutes, and posted real time updates on all of their official channels. Buffer’s nimble, distributed team came together on Hangouts on a Saturday afternoon and live-blogged developments as their engineers worked behind the scenes to fix the hack and restore services. While Yahoo!

Security 174

Security Engineer PR Framework 174

Gregg Fraley, Author of Jack's Notebook

NOVEMBER 5, 2019

Imagine someone pouring crazy glue into your car engine, that’s how a bad team can affect an organization. The “CPS” model is a straightforward and creative framework (aka Osborn-Parnes) that gets teams on the same page and solving complex problems methodically. R&D or Engineering teams. Innovation teams.

Agile 48

Agile Software Review Lean Technical Review 48

ConversionXL

APRIL 13, 2017

A growth team, however, is largely overlapped with product, engineering, and design as well. They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives.”. Software Engineer. Product vs. Growth? Product Manager. Marketing Specialist.

Analytics 99

Analytics Engineer SEO Channel 99

ConversionXL

SEPTEMBER 10, 2018

Or, if the content team is producing awesome content but not distributing it across email and social channels, you’re once again missing an opportunity to maximize the ROI. If not, remember these are professionals that you’re paying, so put a framework in place that enables them to work together and maximizes the value of their efforts.

Metrics 132

Metrics Campaign Channel Advertising 132

Steve Blank

MARCH 8, 2011

Startups, are not about executing a plan where the product, customers, channel are known. We were going to toss teaching the business plan aside and try to teach engineering students a completely new approach to start companies – one which combines customer development, agile development, business models and pivots. (The

Lean 298

Lean Business Model Customer Development Guinea 298

ReadWriteStart

JUNE 16, 2011

Freshdesk First, Girish Mathrubootham from Chennai, India, pitched Freshdesk , a SaaS company that provides small and medium businesses with on-demand customer support software that offers multi-channel social support. Bizosys Technologies, a Bangalore, India based software engineering company was founded in 2009. Discuss.

India 123

India Bootstrapping Non-Compete Entrepreneur 123

Steve Blank

MARCH 11, 2016

If you’ve read any of my previous posts, you know I believe that: a product is just a part of a startup, but understanding customers, channel, pricing, – the business model – is what turns a product into a business. using the business model canvas as the framework. Students watch the lectures as homework via our MOOC.

Lean 120

Lean Incubator Business Model Channel 120

ConversionXL

MARCH 31, 2021

Using a tool like SparkToro , you can uncover the channels and influencers that your audience is most engaged with. Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. Select your content distribution channels.

Audience 127

Audience Non-Compete Distribution Channel 127

Steve Blank

JUNE 26, 2015

To move innovation faster, we now have 21 st century tools — Business Model Canvas , Customer Development , Agile Engineering – all adding up to a Lean Startup. Here the company executes a known business model (known customers, product features, competitors, pricing, distribution channel, supply chain, etc.)

Lean 120

Lean Management Business Model Incubator 120

ReadWriteStart

MAY 19, 2011

In my post Making Money With Blogs , I have articulated some of my thoughts on the subject and presented some possible models that would enable blogs and small media properties to sustain themselves with a proper revenue framework. We also did some segmentation work and related exploration of relevant channels. MyDataOrganizer.

India 115

India Silicon Valley Entrepreneur Affiliate 115

Duct Tape Marketing

JUNE 1, 2023

Mary provides a framework for successful launches, emphasizing strategic readiness, understanding the market, and creating impactful messages with efficient execution. I just felt really felt like with a, with the right tools and frameworks, you can do this and it can be a lot easier than just trying to figure it out on your own.

Product 60

Product Framework Technical Review Cofounder 60

SoCal CTO

JUNE 9, 2010

The Yin and Yang of Product and Engineering - A VC : Venture Capital and Technology , May 22, 2010 For a tech company, product and engineering are the heart and soul of the business. Last week I was having coffee with an ex engineering student of mine now on his second startup (and for a change it wasn’t a Web 2.0

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

YoungUpstarts

DECEMBER 14, 2017

The decision is forced into a ‘yes or no’ framework, and alternate options — which many team members might actually prefer — are left off the table. “Companies that are good at direct-to-consumer marketing are experts in search engine marketing and content marketing.

Agile 113

Agile Malaysia Technical Review Metrics 113

ReadWriteStart

SEPTEMBER 23, 2010

To do a solid holiday season he will need to balance the inventory and marketing budgets, and getting stuck in a complex situation with inventory being stuffed in the retail channels with bad terms will be a kiss of death. I will connect the company to a few larger companies that may be good OEM channels for them. JCLABoutique.com.

India 114

India Silicon Valley Incubator Bootstrapping 114

View from Seed

FEBRUARY 27, 2019

Given the common challenges encountered by founders as they navigate through this hiring decision, I thought I’d outline some of my thoughts below that can hopefully serve as a simple framework when it comes to making the first Analytics hire at your startup. Analytics vs. Finance?—?what’s what’s the difference (and what do you need)?

Analytics 149

Analytics Hiring SQL Forecast 149

YoungUpstarts

MARCH 28, 2019

By following the principles of human-centered content, you can create the juicy content that boosts search engine rankings while simultaneously speaking clearly and directly to an audience of actual people. Looking at your content within this framework can be helpful in determining how you want a piece to perform.

Audience 164

Audience Algorithm eCommerce Cofounder 164

Occam's Razor

JULY 22, 2013

The world does not need a new business framework. seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. Then there is Agile for engineering. Why build a framework? Here are the four sub-sections: The See – Think – Do Framework.

Framework 163

Framework Marketing Metrics Audience 163

SoCal CTO

JULY 19, 2016

I’ve had lots of conversations with fellow CTOs about the TechEmpower Web Framework Benchmarks. Some really appreciate the value that they bring to help them understand performance characteristics of different frameworks. He said there’s chatter on Slack channels and stuff from people who not be even thinking or talking about us.”

Framework 150

Framework Architecture Hosting PR 150

ReadWriteStart

APRIL 14, 2011

First up, Girish Mathrubootham from Chennai, India, presented Freshdesk , a SaaS solution for multi-channel customer support including knowledge base and social CRM support. The majority of the discussion was about go-to-market strategy, channels and regulatory issues. It's a very impressive concept, to say the least! Invention Labs.

India 126

India Technical Review Entrepreneur Silicon Valley 126

Seeing Both Sides

FEBRUARY 25, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. Further, the Growth Manager must implement a framework for prioritizing growth-specific product improvements, and organizing the testing rhythm. So what makes a good Growth Manager?

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

They work cross-functionally with engineering, design, analytics, product management, operations, and marketing to design and execute growth initiatives. Further, the Growth Manager must implement a framework for prioritizing growth-specific product improvements, and organizing the testing rhythm. So what makes a good Growth Manager?

Management 20

Management Analytics Technical Review Framework 20

Austin Startup

FEBRUARY 1, 2018

Use frameworks in interviews to explain your qualifications and show your thought-processes. A recent job posting by zlien , a construction industry software company, frames the product manager’s mindset this way: Do you find yourself staring at a complex world and identifying problems to engineer away? invest time into your customers.

Management 85

Management Product Technical Review Software Review 85

ConversionXL

JANUARY 14, 2020

It’s more than just a distribution channel. In each case, an extension to the existing solution was shipped in a search engine–friendly way and now drives a lot of organic traffic, while also improving the product. For many inventory-driven sites, the JTBD framework is a better alternative to personas. Quora Spaces.

SEO 159

SEO Framework SCRUM Search 159

Duct Tape Marketing

MARCH 15, 2021

We have published six best-selling books, including Duct Tape Marketing and The Referral Engine , and The Self-Reliant Entrepreneur , and will release a seventh, The Ultimate Marketing Engine , in fall 2021. This select group works with small to mid-sized businesses around the world installing the Duct Tape Marketing system.

Marketing 82

Marketing Syndicate Syndication New York 82

Steve Blank

MAY 11, 2009

Present at the Creation It was early 1991 and Apple’s software development team was hard at work on QuickTime , the first multimedia framework for a computer. So SuperMac engineering also developed video compression software, called Cinepak. It made no logical sense (a fact engineering reminded us about several times.)

Video 164

Video Silicon Valley RSS California 164

YoungUpstarts

FEBRUARY 23, 2015

Critiquing the “one-size-fits-all” used by Goliath advertising on traditional channels, the authors proclaims that digital advertising allows marketers to “speak directly to the people who most want to hear what they have to say”. Determine campaign media channels. Digital Advertising and Marketing Channels.

Social Media 100

Social Media Campaign SEO B2C 100

View from Seed

JULY 21, 2022

The show has so many layers to it: politics, money, engineering, relationships, rivalries… It’s so fun now to follow all the F1 racing season live- I’m invested. We’ll have built out many more tools and channels that empower creatives and enable sustainable and thriving careers. Honestly, I get the hype now. Looking Ahead .

Early Stage 156

Early Stage San Francisco Michigan Portfolio 156

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. Thats where Id like to pick up the discussion.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Austin Startup

JULY 23, 2010

You see, in addition to being a fine example of a veteran software engineering leader, my neighbor Dave Thomas is also one of the top trainers in Brazilian Jiu-Jitsu (or BJJ) that you will find anywhere.

Sweat Equity 60

Sweat Equity Technical Review Software Review Austin 60

Steve Blank

AUGUST 31, 2009

Yet startup companies have traditionally used this model to manage and pace not only engineering but also non-engineering activities. The flaw in this thinking is that “first customer ship&# is simply the date when engineering thinks they “finished” the 1.0 release of the product. before you ship.

Customer Development 238

Customer Development Developer Customer Silicon Valley 238

ConversionXL

MARCH 29, 2017

Rob Sobers of Varonis confirms… Rob Sobers , Varonis : “While traditional marketing teams might appear to operate like growth teams in terms of the channels they use (SEM, content marketing, email, etc.), Growth Engineer. You have a product manager, an engineer, data scientists… you have leadership there.” (via CXL Live).

Marketing 48

Marketing Distribution Retention eCommerce 48

ConversionXL

AUGUST 2, 2017

This post takes you step-by-step through the process of building lasting and profitable relationships with channel partners. We can use Lincoln’s framework to select the best partners. Partners can be a source of valuable product feedback – connect them with product managers and engineers for feedback from the front lines.

Channel 84

Channel Partner Programming B2B 84