View from Seed
JANUARY 27, 2021
You are a “digital native” with a strong interest in new technology and have hands-on proficiency with many online tools for managing social media interactions, event production, and project management. You have 2-4 years of professional experience in marketing, social media, event coordination, or business operations.
View from Seed
SEPTEMBER 12, 2017
Maybe they will get there, but I think that the experiential nature of the category — both in terms of the actual products and the brand experience — mean that this will play out very differently from other categories like media or consumer electronics. The old brands and distribution channels are dead or dying.
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View from Seed
MARCH 3, 2015
We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media. We hit a challenge once we got to social media, because it was becoming much more crowded in our space with more businesses educating and creating more content. NVV: How did you adjust?
View from Seed
JUNE 23, 2022
DC: Short-term: Do-it-yourself (DIY) social media influencers in the United States with 100K+ followers. Just a few years ago, we discovered products on social media, then went to an online retailer to make the purchase. It was during that time, I created my own YouTube channel to understand the struggles creators faced.
View from Seed
AUGUST 30, 2016
Referrals (generating direct customer referrals and new revenue channels with fellow local business owners). The post How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style appeared first on NextView Ventures. Word-of-mouth (increasing awareness for their business through the networks of others).
View from Seed
JULY 9, 2015
And given my marketing background (Google, Dailybreak Media, HubSpot), I often get this question directly: When should startups announce seed funding? . Across the NextView portfolio and in discussing this topic more broadly, we’ve found that funding announcements are rarely good customer acquisition channels. You get the idea.
View from Seed
JANUARY 21, 2016
Tips for media and other content-driven platforms (including blogs) for rethinking its key metric from clicks and pageviews to something else — and the tech breakthrough that helped Chartbeat create it. Listen in these places or wherever you get your podcasts: Channel Links: iTunes | SoundCloud | Stitcher. Easy, right?
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