ConversionXL
MAY 22, 2017
A Brief History of Marketing Technology Software. launched a contact management software. That was designed to allow information storage and manage customer contact information. Siebel took off the most important features from the Database Marketing Systems and combined them with contact management solutions software.
ConversionXL
APRIL 29, 2013
This combined with other research and sentiment found throughout this article, leads me to believe that autoresponder campaigns should be a long, continual process, designed to consistently provide value, regardless to where your prospect is in their lifecycle. Identifying The Starting Point of Your Auto-Responder Campaigns.
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ConversionXL
FEBRUARY 6, 2013
The team over at Visual Website Optimizer were looking for engineers and designers to join their team over at their New Delhi office in India. For that they used their very own software, Visual Website Optimizer. Results were 149% increase in clickthrough rate to the Careers page. Personalization software.
ConversionXL
JANUARY 3, 2013
Also, remember that people scroll when the layout promotes scrolling – so if you have a long page, make sure the design encourages scrolling. Optimize the design of your website, so that your visitors could find what they are looking for (or what you want to sell the most) in an increasingly hasty world. Image source.
ConversionXL
OCTOBER 23, 2012
Our goal here was to get more people to take a tour of their service (text message marketing software) and get to the pricing page. DesignBoost is like Codeschool for designers. Their have online courses that teach you to design kickass mobile apps, landing pages and more in Photoshop. Case #2: DesignBoost. Why is that.
ConversionXL
FEBRUARY 2, 2012
Design a clear user flow. Dustin Curtis got 173% more clickthroughs for his Twitter link after using a stronger command to invite followers. Email marketing software GetResponse showed a “Free trial” button instead “Buy now” and increased trial signups by 158% (while not decreasing paid signups).
ConversionXL
MAY 24, 2013
Experimental Design – Developing your own research method for an in-depth analysis of a specific element. In a classic A/B test, we would be testing two versions – Version A is commonly the existing design (the “control”) and version B is the “challenger”. 2) Increase y – Increase clickthrough rates.
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