A Smart Bear: Startups and Marketing for Geeks

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No, that IS NOT a competitive advantage

A Smart Bear: Startups and Marketing for Geeks

We're better at SEO and social media. Well 80% of the folks I meet tell me they're way better than average at SEO, Twitter, and "building communities" whateverthehell that means. Social media and SEO is ever-changing quicksand. 80% of Americans believe they are better-than-average drivers. Can't be true, right?

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Darwinian company growth doesn’t always select the best companies

A Smart Bear: Startups and Marketing for Geeks

Small: Buffer is a 5-year old company with profits and growth, in the overcrowded space of “Social Media Tools,” with a product that’s not particularly special or unique (sorry guys, love you but it’s true!), So when you build your unstoppable company, make sure you’re bringing something worthwhile along with you.

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What if there isn’t another 10x?

A Smart Bear: Startups and Marketing for Geeks

What if Facebook can make $20b/yr in advertising, but since the teens and social media elite have left, it will never make $200b/yr? What if Twitter will never 10x its user-base but remains a critical world-wide communication, sharing, and news system for the next decade?

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Austin in San Francisco

A Smart Bear: Startups and Marketing for Geeks

” I vividly recall the moment when I connected on this level with Austin Gunter — our social media keymaster (are you the gatekeeper?), John Price (CEO Vast) mused on this last one: “A true friend is someone I can telephone at 2am, out of the blue, ask them to bring $20,000, no questions asked… and they do.”

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Startup Exercise: What can’t be solved with money?

A Smart Bear: Startups and Marketing for Geeks

I have this blog, a nice Twitter following, attention in my local community, and social “favors&# I can call in, and it’s still almost impossible. One big exception is anything that requires authority , like blogging and other social media stuff. Finding good people is almost impossible. You can’t buy authority.

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Reputation isn't as powerful as you imagine

A Smart Bear: Startups and Marketing for Geeks

He has seventeen zillion Twitter and blog followers, most of whom are themselves active in the WordPress community. He knows all the major players in the industry including the key folks at WordPress.com, BZ Media (the CopyBlogger media group), ProBlogger, and members of the press at Mashable, TechCrunch, and others.

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Entrepreneurial Re-entry — Businesses for Moms

A Smart Bear: Startups and Marketing for Geeks

And if you want help thinking creatively about what that means for you , I’ll bet the community on this blog can help — let’s talk about it in the comments. Is that a pipe-dream? Well, I know one woman who did exactly that. I’ll bet Gotham Girl would help too.