A Smart Bear: Startups and Marketing for Geeks

SEPTEMBER 4, 2012

What’s the name of the company? Dan: The name of the company is Member Desk. 10 a month, $50 a month, whatever, and then they get the user name and password to access their membership site; Then they get access to all the content that you allow them access to based on how long they’ve been a member. Jason: Hey.

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A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 21, 2011

I see the name of Noel’s company. Why don’t you give Jason the name of your company or your URL? We’re an integrate from that company but we had a lot of regret in hindsight when it came with the name that we picked. But we managed to grow a few customers, so that’s good, in spite of the name.

Widget 204

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A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

I feel like the bar has been raised so much in the last five years in the start up community and I’ve been busy working for a distinctly non-start up company. You’re going to tell Jason and Bob just the name of your URL, nothing else, and see if Jason can figure out what it is. Let’s play the name game once more.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

A Smart Bear: Startups and Marketing for Geeks

DECEMBER 28, 2011

So that’s why it’s definitely not a book just for women, but I think that we had a lot of experience and a lot of connections to the community of women entrepreneurs. And part of that is because you worked 70 hours a week for a while, or part of that’s because you did that big sale, and it did give you a name.

Cofounder 223

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A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 29, 2010

If you visit TweetUp's website you'll find their name is now PostUp, and it's no longer AdSense for Twitter. One day you're an awesome analytics platform like Flurry , the next day Steve Jobs calls you out by name because you're "pissing us off.". Twitter's Terms of Service now explicitly prohibits it. Now what they do is.

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A Smart Bear: Startups and Marketing for Geeks

AUGUST 30, 2010

In 2009, I launched the Micropreneur Academy , a private membership community for startup founders. The deliverable was a Google spreadsheet containing the blog URL, blogger's name and blogger's email. Case Study #1: Market Research. For the launch event I wanted to contact several bloggers in the startup and microISV space.

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