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Enhancing the Co-founder Equity Split Conversation

Gust

The post Enhancing the Co-founder Equity Split Conversation appeared first on The Gust Blog. Since then, we’ve been collecting feedback from founders about how it could better help them with their decision. With this release, the tool gives founders. Read more >.

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How to raise an angel round in 10 simple steps

Gust

You should know every metric regarding customer acquisition, conversion and retention. It sounds obvious, but the majority of entrepreneurs who pitch me have obviously never thought through many of the major issues surrounding their companies. You should know EVERYTHING about your business, product, customers and competition.

Retention 202
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What does a “discount” mean in a convertible note?

Gust

Depending on how the note is written and the amount and valuation of the equity (ie, stock) sale, the conversion may be either optional on the lender's part, or mandatory. A discount on the conversion means. The post What does a “discount” mean in a convertible note? appeared first on Gust.

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Reincorporating Your Non-US Startup in the U.S. through the “Delaware Flip”

Gust

While your conversations with U.S. Imagine that you are the founder of a Brazilian B2B SaaS startup that has landed a few enterprise clients and has some good traction. Your sights are now set on raising capital in Silicon Valley to scale your business and reach new markets.

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The Mechanics of Converting Convertible Notes

Gust

The actual mechanics of converting convertible notes (in other words – calculating conversion shares) is not a simple task and requires great care. They are primarily used for early-stage financings, but they are also a good solution for a bridge round when a company isn’t quite ready for the next equity financing round.

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Social Media is a Boon to Startups Who Do It Right

Gust

Social media is about maintaining a dynamic conversation between you and your customers. Other popular benefits were keeping up with the industry, monitoring online conversations, and finding vendors/suppliers. Allowing your social media efforts to stagnate. Combine social media seamlessly within your traditional marketing plan. •

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10 Reasons Why You Need a Great Financial Model (Today!)

Gust

Whether you’re a first-time founder who is hearing the term “financial model” tossed around in fundraising conversations, or a serial entrepreneur who has built models of your own in the past, this post will help explain why a solid financial model has become a requirement for fundraising and scaling your startup.

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