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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. This is a customer development problem.

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How To Build a Web Startup – Lean LaunchPad Edition

Steve Blank

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. Set up the Lean LaunchLab or a WordPress blog to document your Customer Development progress. Size the market opportunity.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. It’s Not a Conversion Problem, It’s a Customer Development Problem. I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009.

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Combining All Your Funnel Data into One Sheet

ConversionXL

This arrangement made it challenging to give a quick answer to basic questions on user conversions or to comment on traffic rates and MRR. It wasn’t until we began creating custom dashboards to visualize our data that everything started to click. . The stage in which a customer makes a purchase. The Retention stage.

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Lessons Learned: Lean hiring tips

Startup Lessons Learned

Given that most recruiting channels are pay-for-performance, its usually cheaper, too, because it has a lower conversion rate. They maintain a huge database of passive candidates, by offering to pay them when they interview. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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How to Convince Investors You’re the Future not the Past

Steve Blank

CBInsights has a collection of 300+ startup failure post-mortems , and Crunchbase has a startup failure database. Then follow up the Petal Diagram with another slide that says, here’s our unique insight that’s been validated by customer discovery. Both of these are required reading. And others exist.

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Product design debt versus Technical debt

andrewchenblog.com

Coupled with A/B testing, customer development, and thinking through business problems in a scientific, hypothesis-driven way, you end up with a powerful cocktail of techniques to build a modern startup in the most iterative way possible. . It is known as a talking bar. micahtc 4 Dec 09 at 1:45 pm the amazon example is trivial.