YoungUpstarts

AUGUST 10, 2020

Amplifies Your Conversion Rate. If you manage to get your video production and marketing right, you can dramatically boost your conversion rate. In this day and age of social media sharing, it’s possible to reach millions of viewers if your video goes viral. Videos can convey robust insights within a few minutes.

Video 246

Video Marketing Social Media Mobile 246

SoCal CTO

DECEMBER 19, 2012

I asked some of the same questions I ask in my Free Startup CTO Consulting Sessions and then I get to a very common conversation: Me : Do you have specs? Conversations with a technical advisors or possible developers should be iterative. Customer Development Notes I'm assuming founders are having customer development conversations.

Developer 354

Developer Technical Review Fractional CTO Software Review 354

Occam's Razor

JULY 12, 2010

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience. Invisible Virality. Or for that matter how many tools. People matter. You matter. Cool right?

Analytics 96

Analytics Viral Web Mobile 96

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

We're putting a 'Retweet' button inside the product to encourage viral growth.". This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth. I know of no companies who have " gone viral " because of buttons. Buttons are good — why not use them?

Software Review 261

Software Review Technical Review Viral Software Developers 261

Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. I guess this video won’t go viral, then! Good comment community = viral blog.

Viral 354

Viral Video RSS Audio 354

Both Sides of the Table

APRIL 20, 2017

Building logistics businesses are never easy and it’s not always as sexy as building a consumer application that goes viral. How MakeSpace Recently Closed $30 million in New Funding was originally published in Both Sides of the Table on Medium, where people are continuing the conversation by highlighting and responding to this story.

Technical Review 268

Technical Review Los Angeles Software Review Artificial Inteligence 268

SoCal CTO

OCTOBER 6, 2011

" Today I had two conversations with early stage startups (see Free CTO Consulting ). The other was a consumer play with possible viral growth. Would the consumer one get traction and be viral? In both cases, I was the mentor telling the person that the idea, as I understood it was "not great."

Customer 227

Customer Fractional CTO Viral Lean 227

The Next Web

DECEMBER 4, 2013

Maybe you identified your target audience and conversation through Twitter research, but discover a handful of forums or blogs that attract essential influencers. Blogger outreach services streamline connecting with the blogs driving the conversation you’re joining. Then, you can tactfully insert yourself into the conversation.

Social Media 158

Social Media Media Viral Startup 158

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Don’t just join the conversation, spark it. Viral is an outcome, not a strategy. Innovation in marketing is perhaps more important than product innovation.

Viral 228

Viral Marketing Startup Demand 228

Startup Professionals Musings

FEBRUARY 20, 2022

A conversational tone should be the basis for all of your content. Conversation inviting. Great content is conversation. The message should spark a side conversation between friends, and a follow-up comment to you. Your content must continue to deliver new ideas. Easy to digest. Your language doesn’t have to be perfect.

Viral 367

Viral Conversion Matching Sales 367

Startup Professionals Musings

JULY 3, 2022

Don’t connect the latest platform, which may be transient, with the larger phenomenon of digitally enabled social conversations. Each participant becomes part of your marketing department, as other customers read their output, and become part of the conversation. It’s the principle underlying “viral marketing.”

Social Media 352

Social Media Media Viral Audience 352

Version One Ventures

OCTOBER 31, 2016

Since it was part of the Version One marketplace meetup, we geared the conversation toward marketplace companies , but many points apply to software/SaaS startups as well. Here are some highlights from the conversation. . Virality and marketplaces: generally low, but…. When is the right time to hire a growth person?

Software Review 60

Software Review South Africa Hockey Stick Viral 60

Startup Professionals Musings

DECEMBER 7, 2022

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Increase the pipeline and the conversion rate. Now is the time to formalize lead-generation efforts, and initiate efforts to maximize the conversion rate to sales closure.

Startup 335

Startup Social Media Metrics Viral 335

YoungUpstarts

JUNE 18, 2020

They also have immense viral potential on social media. This is because animated videos are one of the best ways to improve conversions and help make your product more visible on the internet. But there’s no reason to worry, thanks to the wonders of realistic 3D animation. 3D animation is better for a variety of reasons.

Video 229

Video Advertising Technical Review Viral 229

ConversionXL

OCTOBER 12, 2015

A higher conversion rate is great, but as Peep says, “If you want to increase conversions, make everything that you sell one cent, conversions go way up, but you go out of business.” Your work isn’t done after the initial conversion (one night stand). We both have different conversion funnels. Tweet It!].

Retention 48

Retention Conversion Acquisition Social Media 48

Up and Running

JULY 10, 2017

Although some companies optimize their pricing well enough to receive more than 4 percent conversion rate from freemium into premium, the majority of SaaS products are lucky to achieve a rate as low as 1 percent. Conversion rates for underdeveloped products are likely to be much lower. In our example, it’s 20K non-paying customers.

Startup 110

Startup Non-Compete Viral Software Review 110

YoungUpstarts

NOVEMBER 30, 2011

By now, many would’ve heard of buzz and viral marketing , experiential marketing , and the art of conversational marketing. Enter “ Conversational Capital “, a book written by Bertrand Cesvet, Tony Babinski, and Eric Alper from experiential brand collective SID LEE. Relevant Sensory Oddity (RSO). Continuity.

Conversion 145

Conversion Singapore Engineer Design 145

YoungUpstarts

OCTOBER 13, 2013

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. To understand what Social CRM is, let us first consider this definition by Metz: The customer owns the conversation now, so companies need to change the way they do business. 4) Crafting detailed workflows and escalation paths.

Technical Review 187

Technical Review Software Review Customer Social Media 187

Hunter Walker

MARCH 1, 2023

Particularly charming was this reminder of how things went ‘viral’ before the Internet. They wrote that women in their sample were particularly prone to “an internal experience of intellectual phoniness,” living in perpetual fear that “some significant person will discover that they are indeed intellectual impostors.”

Technical Review 55

Technical Review Viral Internet Community 55

Duct Tape Marketing

DECEMBER 15, 2022

We've had lots of conversations on is social media community and I think social media enables community. And she ended up running an hour and a half long conversation around taxes and tax strategies and how entrepreneurs can think about this and left our little two day event with seven new clients. Wouldn't you say? For to what end?

Community 82

Community Framework Advisory Board Viral 82

Haystack

FEBRUARY 1, 2019

market by launching in connection with Facebook viral invites? This all represents a huge market for engagement minutes as audio as a medium, while not inherently viral, is likely more accessible to more people in terms of literacy and in many cases faster and more efficient than reading (though not in all cases). Remember Stitcher?

Acquisition 134

Acquisition Media Audio Technical Review 134

ConversionXL

SEPTEMBER 13, 2018

have the highest conversion rate and identify the content that earns the most interest from your target audience. You’ll be able to see which acquisition channels are best for long-term retention or lifetime value, not simply those that drive initial conversions. Engagement, conversion, and retention.

Analytics 119

Analytics Technical Review Acquisition Retention 119

Startup Professionals Musings

DECEMBER 8, 2021

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Increase customer leads and conversion. United Airlines spent a long time recovering from that debacle. With over three-quarters of the U.S.

Social Media 355

Social Media Media Reputation Viral 355

Startup Professionals Musings

MARCH 9, 2020

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Increase the pipeline and the conversion rate. Now is the time to formalize lead-generation efforts, and initiate efforts to maximize the conversion rate to sales closure.

Social Media 329

Social Media Metrics Viral Channel 329

Startup Professionals Musings

APRIL 7, 2023

These days, even viral marketing requires real money, for events and promotions. Conversely, a huge marketing budget implies an intent to “spray and pray,” in hopes that something works. Taking your cut before earnings exist implies that you are not willing to take the same risk of no return, as you are asking of investors.

Elevator Pitch 228

Elevator Pitch Salary Angel Investor Viral 228

ReadWriteStart

APRIL 8, 2023

TikTok and Influencers One viral video on TikTok can reach 1.5 During this time, it is important to track all performance metrics, including conversion rates and profits, as only the key performance indicators will be able to tell you whether implementing the trend was a good or bad idea. million people and generate monthly revenue.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Occam's Razor

SEPTEMBER 24, 2012

As you mature you start measuring things that really matter, macro and micro conversion rates , economic value , visitor loyalty. A good business analyst will measure how many clicks came through from Facebook, and she/he will also measure the conversion rate, revenue, etc., Having a conversion business impact was not the point.

Metrics 165

Metrics Advertising Marketing Social Media 165

ConversionXL

FEBRUARY 3, 2022

Neither would have achieved virality had customers not received something tangible for their efforts. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads. Is your website optimized for conversions ? Activation.

Retention 113

Retention Marketing Acquisition Channel 113

The Startup Magazine

JANUARY 30, 2020

Amazon Conversion-Rate Optimization: You can increase the conversion rate with copywriting services and product photography, backed by insights and Amazon data. Viral Launch. For Amazon sellers, Viral Launch is a useful tool. The Viral Launch comes with numerous useful features.

eCommerce 101

eCommerce PPC Viral Conversion 101

ConversionXL

NOVEMBER 5, 2015

The challenge with this method is that even if you can get a cost-per-subscriber of $5 (that’s $1 per click and a 20% conversion rate on your landing page) you’ll need to spend $50k to generate a 10,000 person database. If your cost-per-conversion is $10, then it will cost you $100k. Launch a viral competition.

Database 48

Database Email Viral Campaign 48

Startup Professionals Musings

MAY 19, 2019

A conversational tone should be the basis for all of your content. Conversation inviting. Great content is conversation. The message should spark a side conversation between friends, and a follow-up comment to you. Your content must continue to deliver new ideas. Easy to digest. Your language doesn’t have to be perfect.

Customer 233

Customer Marketing Viral Conversion 233

Startup Professionals Musings

SEPTEMBER 28, 2019

Don’t connect the latest platform, which may be transient, with the larger phenomenon of digitally enabled social conversations. Each participant becomes part of your marketing department, as other customers read their output, and become part of the conversation. It’s the principle underlying “viral marketing.”

Social Media 238

Social Media Media Viral Audience 238

Duct Tape Marketing

APRIL 4, 2016

What Makes a Video Viral? That’s why when a piece of media takes the internet by storm and goes viral, more often than not it is a video. That’s why when a piece of media takes the internet by storm and goes viral, more often than not it is a video. But what makes a video viral? What does it mean to go viral?

Viral 28

Viral Video United States Internet 28

ConversionXL

OCTOBER 4, 2022

Common examples include: Average order value; Sales conversion rate; Cart abandonment rate; Customer acquisition cost; Customer lifetime value; Bounce rate; Click-through rates; Pop-up engagement rates; ROI (return on investment; Average inventory sold per day. Some goals may be measured by more than one metric. Brian Balfour , Reforge.

eCommerce 129

eCommerce Marketing Social Media Retention 129

Startup Professionals Musings

JULY 12, 2020

These days, even viral marketing requires real money, for events and promotions. Conversely, a huge marketing budget implies an intent to “spray and pray,” in hopes that something works. Taking your cut before earnings exist implies that you are not willing to take the same risk of no return, as you are asking of investors.

Elevator Pitch 336

Elevator Pitch Salary Angel Investor Viral 336

View from Seed

MARCH 8, 2016

What’s important is that wherever possible, have those early conversations just to get started in thinking about your company’s brand. If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product.

Seed Stage 120

Seed Stage Conversion Startup PR 120

ReadWriteStart

APRIL 19, 2011

The Viral Launch Page. And like many other startups, Easel implemented the viral sign-up page - something popularized by LaunchRock. That decision to have conversations, rather than send surveys is an interesting one. Kim describes that process as "old school" - the startup conducted phone-based interviews with beta testers.

Technical Review 118

Technical Review Viral Startup Email 118