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10 Tips To Ensure That Your New Venture Is Investable

Startup Professionals Musings

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

A strategic combination can win in a new segment of the market, which neither of you could do alone in the same timeframe or at the same cost. Cost sharing and economies of scale. Companies work together on segments of their business where they believe they can minimize costs but not jeopardize their unique attributes.

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10 Keys To Enabling Your Startup For Unicorn Growth

Startup Professionals Musings

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

A strategic combination can win in a new segment of the market, which neither of you could do alone in the same timeframe or at the same cost. Cost sharing and economies of scale. Companies work together on segments of their business where they believe they can minimize costs but not jeopardize their unique attributes.

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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

Using this distribution method can increase productivity and decrease mail handling and paper costs. Let’s look at how a digital mailroom can play a key role in obtaining your company’s marketing goals. Combining Digital and Direct. Billing Costs Money. Individual stamp costs went up to $.46

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Boost Your Christmas Sales With Tailor-Made Direct Mail Marketing

YoungUpstarts

Christmas represents a fantastic opportunity to grow sales through targeted direct mail marketing campaigns. The marketplace is at its most competitive during the Christmas period, so your marketing campaign needs to be professional, eye-catching and tailor-made for your target audience. Build a mailing list.

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. I wanted to find a way to vastly simplify loyalty programs, eliminating most if not all of the costs and making them much lighter to deploy and manage. I expect that sales would be dramatically lower if not for our Fan Club.”.