Startup Professionals Musings

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5 Startup Cost Realities Most Founders Underestimate

Startup Professionals Musings

Image via Flickr by Phil Gyford Starting a new venture still costs real money, even though the entry price has come down dramatically in last few decades. For example, I come from a software background, and back in the early PC days, it could easily cost half a million dollars for a team of professionals to produce a commercial product.

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7 Costs To Consider Before Taking Your Startup Public

Startup Professionals Musings

There are real ongoing costs of maintaining a public company. million in annual recurring costs as a result of being public. The costs of an aborted IPO are sizable, and may not be deferred to a later period or offering. PwC estimates that public companies incur an average of $1.5 Exposure to increased liability risk.

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Why Good Marketing Campaign Costs Continue To Rise

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. At any rate, “buzz-worthy” and “viral” are marketing illusions that cost big money to create, and these are only the beginning. That’s a double death wish. Marty Zwilling.

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6 Due Diligence Concerns Before Outside Contracting

Startup Professionals Musings

This alternative has been around for several decades, with the generally accepted advantage of reducing costs. Saving cost won’t help you if you can’t make the daily innovations required to stay competitive. Results on commodities, including mature software maintenance, adapt well to low-cost contracting.

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10 Attributes Of The Perfect Partner For Your Startup

Startup Professionals Musings

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. The challenge is to recognize and recruit that ideal partner match early with minimal cost and risk. Operate with a comparable level of integrity.

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Startup Viral Marketing Costs Real Money These Days

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. At any rate, “buzz-worthy” and “viral” are marketing illusions that cost big money to create. Here are three elements of most viral marketing campaigns: Hire brand evangelists.

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6 Realities To Evaluate Your Outsourcing Alternatives

Startup Professionals Musings

This alternative has been around for several decades, with the generally accepted advantage of reducing costs. Saving cost won’t help you if you can’t make the daily innovations required to stay competitive. Results on commodities, including mature software maintenance, adapt well to low-cost contracting.