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Customer Development in a Diagram

Steve Blank

Filed under: Customer Development. Customer Development

Nail the Customer Development Manifesto to the Wall

Steve Blank

When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. Not All Startups Are Alike.

Driving Corporate Innovation: Design Thinking vs. Customer Development

Steve Blank

While they both emphasize getting out of the building and taking to customers, they’re not the same. Here’s why. Lessons Learned.

12 Random Customer Development Tips

Grasshopper Herder

Customer development is hard. Customer Development Lean StartupsIt takes work to get it right and you'll always be improving your technique. Here are a few tips I like to keep in my head while I'm getting out of the building.

Personas for Customer Development

Grasshopper Herder

Personas are an amazing tool for doing customer development. Customer Development Entrepreneurship User Experience design lean user experience personas user experienceThey are the clearest form of hypothesis, test, and learn (a.k.a. build, measure, learn).

Entrepreneurship as a Science – The Business Model/Customer Development Stack

Steve Blank

It’s the combination of Business Model Design and Customer Development. Business Model Design Meets Customer Development.

Create Your Business Case Using Customer Development

Street Smart Product Manager

The post Create Your Business Case Using Customer Development appeared first on Street Smart Product Manager.

Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. How many are there?  Try it.

Steve Blank’s Customer Development on One Diagram

VC Cafe

In a nutshell, start by talking to customers. Customer Development Steve Blank 4 steps to the epiphany customer development steve blankThis was just too good not to share. Come up with a minimum viable product and test product market fit. Visit my website for full links, other content, and more! ]].

Top 3 Ways to Fail at Customer Development

Grasshopper Herder

Top 3 Ways to Fail at Customer Development: Fail #1 - Talk talk talk Fail #2 - ??????? ???? Customer Development Entrepreneurship Lean startupFail #3 - Being Gullible.

2 Challenges of Startup Customer Development & How to Get Great Feedback Instead

View from Seed

Customer development” has become its own skill and body of knowledge, and there are some crucial nuances to understand up front before beginning your customer dev discussions. It’s too easy to lead the witness in the way you ask a question, or get a reaction that tells you very little about a customer’s core needs or problems.

Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? They almost always fail for lack of customers.

The Art of the Customer Development Conversation

Market by Numbers

Generally speaking: Pre-Problem-Solution Fit, you concentrate on learning as much as you can about the problem, who are the real customers (user?

Hubris, Passion and Customer Development

Steve Blank

Filed under: Customer Development. Customer DevelopmentWhile I was teaching at Columbia in New York in November I was interviewed for the Shoshin Project by my friend Christian Jorg.

Customer Development is Not a Focus Group

Steve Blank

Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” It’s not. As the engineers were busy rearchitecting the original Stanford MIPS chip into a commercial product, one of my jobs was to find out what features customers wanted. 

It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

It’s Not a Conversion Problem, It’s a Customer Development Problem. This is a customer development problem.

Free Reprints of “Why the Lean Startup Changes Everything”

Steve Blank

Lean 152

Creating Startup Success – Customer Development + Business Model Design

Steve Blank

In previous posts I’ve talked about what the combination of Business Model Design, Customer Development and Agile Methodologies mean to startups and intrapreneurs in large companies; it’s the beginning of entrepreneurship as a science with its own rules and methodologies. link]. She posted her notes from the talk here.) link].

Using Customer Development To Create The Business Case For Your New Product

Street Smart Product Manager

As painful and frustrating as it is, many successful product people I’ve … Continue reading Using Customer Development To Create The Business Case For Your New Product. The post Using Customer Development To Create The Business Case For Your New Product appeared first on Street Smart Product Manager.

Keep Calm and Test the Hypothesis. 2 Minutes to See Why

Steve Blank

Filed under: Business Model versus Business Plan , Customer Development , Teaching.

How to do (and what to expect from) early stage customer development & sales

The Startup Toolkit

Everything I know from 4 years of intensive customer development & sales, boiled down into an 18 minutes talk I gave at HackFwd in Berlin.

No Business Plan Survives First Contact With Customers. 2 Minutes to See Why

Steve Blank

If you can’t see the video click here Filed under: Business Model versus Business Plan , Customer Development.

The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

believe it is the best introduction to Customer Development you can buy. Here’s hoping they soon tackle Customer Validation.

Customer Development and Marketplaces

Market by Numbers

I had a brief email conversation with a startup founder struggling with how to tackle customer development in marketplace business models.  I thought I’d share a bit about what we discussed, in case others have a similar dilemma. Customer Development does not equal User Acquisition. Product vs Consumer.

The Art of the Minimal Viable Product. 2 Minutes to Find Out Why

Steve Blank

If you can’t see the video click here Filed under: 2 Minute Lessons , Customer Development. Minute Lessons Customer Development

Video 145

Customer Development Manifesto: The Path of Warriors and Winners.

Steve Blank

This post describes a solution – the  Customer Development Model. This post describes such a model. Written by Chris F. Order Here.

At times more is less and less is more. 2 minutes to see why

Steve Blank

If you can’t see the video click here Filed under: Customer Development. Customer Development

Video 106

4 tips to make customer development surveys suck less

The Next Web

Nothing beats meeting face-to-face with a customer. Yet, asking the same questions of potential customers over and over again is tough.

How We Used to Give Startups Very Bad Advice. 2 Minutes to See Why

Steve Blank

If you can’t see the video click here Filed under: 2 Minute Lessons , Big Companies versus Startups: Durant versus Sloan , Customer Development.

Video 139

Free Customer Development Help – Survey.io

Startup Marketing Blog

This is the time to reallocate some development resources to optimizing your funnel and messaging as described in this blog post on the Startup Pyramid. This feedback is directionally useful, but I recommend significantly more research (via customer surveys and interviews) before finalizing your value proposition and positioning.

When Hell Froze Over – in the Harvard Business Review

Steve Blank

To fill this gap I wrote The Four Steps to the Epiphany , a book about the Customer Development process and how it changes the way startups are built.

It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

But for a new coffee shop, things like customer service, atmosphere and selection, will make or break the company. Most startups fail. Sorry.

B2B Customer Development

Market by Numbers

During Customer Discovery, you are not selling, so you are in a better situation to have “learning conversations&# with prospective customers

When Customers Make You Smarter

Steve Blank

We talk a lot about Customer Development, but there’s nothing like seeing it in action to understand its power. project. Lessons Learned.

Pivot – Firing the Plan Not the People. 2 Minutes to See Why.

Steve Blank

If you can’t see the video click here Filed under: Business Model versus Business Plan , Customer Development. Business Model versus Business Plan Customer Development

Video 118

It’s Time to Play Moneyball: The Investment Readiness Level

Steve Blank

Teams use the Lean Startup toolkit: the Business Model Canvas + Customer Development process + Agile Engineering. Here’s how. The U.S.

Intel Disrupted: Why large companies find it difficult to innovate, and what they can do about it

Steve Blank

They’re better than large companies at identifying customer needs/problems and finding product/market fit by pivoting rapidly. Lessons Learned.

Customer Development Biases

Market by Numbers

I haven’t weighed in on Customer Development thoughts for several hours, so it’s about time. Let’s go through these. 1.

Putting User Insights Into Context

Grasshopper Herder

Customer Development Lean Startups User Experience customer development survey user experience ux

Customer Development Manifesto: Market Type (part 4) « Steve Blank

Steve Blank

In future posts I’ll describe how  Eric Ries and the  Lean Startup concept provided the equivalent model for product development  activities inside the building and neatly integrates customer and agile development. Handspring’s customers understood what a Personal Digital Assistant was. They never understood Market Type.