SoCal CTO
DECEMBER 19, 2012
This should be an iterative process with advisors and customers providing feedback on the product. Conversations with a technical advisors or possible developers should be iterative. You might also have a business plan, marketing plan, financials, competitor analysis or other kinds of background document. That's fairly uncommon.
Steve Blank
OCTOBER 15, 2019
Product people are often messy, hate paperwork and prefer to spend their time creating stuff rather than documenting it. Metrics are used to manage process rather than creation of new capabilities, outcomes and speed to deployment. People who manage processes are not the same people as those who create product.
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Steve Blank
AUGUST 18, 2010
Here’s his story of when Customer Development failed. We were lucky to learn about Customer Development early on in the life of our startup. Along the way we were fortunate to meet Steve, develop strategic partnerships, and raise a series A round of investment. So how did Customer Development fail us?
ConversionXL
MARCH 4, 2020
Don’t choose metrics that are similar but not the same. Otherwise, it’s easy to turn a small discrepancy into a massive issue—one that torches year-over-year data comparisons and just about all of your quarterly (even annual) metrics. Every tool has its own methods for various metrics. Why does it happen? Image source ).
Occam's Razor
APRIL 8, 2013
To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.
ConversionXL
JANUARY 31, 2014
note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Ask Peep about analytics, and he’ll tell you, “Metrics are there to provide actionable insight. You need to look at a metric, ask “so what?” – and have an answer.”. image source.
Steve Blank
FEBRUARY 22, 2010
One of the ways our VC’s kept track of our progress was by taking a monthly look at three financial documents: Income Statement, Balance Sheet and Cash Flow Statement. These financial documents were worse than useless for helping us understand how well we were (or weren’t) doing. Startup Metrics. Customer Acquisition.
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