YoungUpstarts
APRIL 21, 2013
Enter “ The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses “, a New York Times bestseller by founder of IMVU (creator of 3D avatars) Eric Ries. Not doing so would end up in wasteful innovations and features that customers do not want.
YoungUpstarts
DECEMBER 21, 2011
by Richard Shapiro, founder and president of The Center For Client Retention ( www.tcfcr.com ). Providing exceptional customer service has long been seen as a competitive advantage. All of these changes actually underscore the importance of getting back to the basics of treating customers as individuals with unique needs.
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