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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Customer Segments change over time. I-Corps @ NIH Lecture Order Details.

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Lessons Learned in Diagnostics

Steve Blank

Over the course of the class Mira Medicine team spoke to over 80 customers, partners and payers. It includes reimbursement, regulation, IP, validation, channel access, etc. Filed under: Customer Development , Lean LaunchPad , Life Sciences , Teaching. Customer Development Lean LaunchPad Life Sciences Teaching'

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The high road to building an enterprise SaaS company

The Next Web

Yoav Leitersdorf and Ofer Schreiber of are partners at YL Ventures. Developing an enterprise-grade SaaS product is not easy. The keys are maintaining capital efficiency, launching early versions to the SMB market and constantly applying customer development methods. And more importantly, B2B companies.

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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

Max and his partners interviewed and analyzed over 650 early-stage Internet startups. Founders overestimate the value of IP before product market fit by 255%. . Filed under: Customer Development , Teaching , Venture Capital. They went to work gathering deep knowledege of what makes successful Internet startups.

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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. It’s just a story about what happened to me. Are These Your Slides? He said, “Look again.”

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The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

We’ll build the class around the business model / customer development / agile development solution stack. Instead you will be getting your hands dirty talking to customers, partners, competitors, as you encounter the chaos and uncertainty of how a startup actually works. Action : What partners will you need?

Wiki 311
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Fear of Failure and Lack of Speed In a Large Corporation

Steve Blank

They’ve learned the best distribution channel to get the product from their company to the customer. Filed under: Big Companies versus Startups: Durant versus Sloan , Business Model versus Business Plan , Customer Development. They’ve figured out the revenue model (subscription, license, direct sale, etc.)

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