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Customer Development in Japan: a History Lesson

Steve Blank

The Japanese edition of The Startup Owner’s Manual hit the bookstores in Japan this week. I asked Tsutsumi-san to write a guest post for my blog to describe his experience with Customer Development in Japan. The result: great success of my third startup, a load balancing technology for web servers back in the late 1990’s.

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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. You can imagine how well that worked. On the minus side, that has made it a wee bit hard to understand.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.

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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.

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China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. They’re used to using the web and increasingly the mobile web for everything, commerce, communication, games, etc. web site, they create another 100,000 VPN users. All the usual caveats apply.

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The lean startup @ Web 2.0 Expo (and a call for help)

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, February 9, 2009 The lean startup @ Web 2.0 Expo (and a call for help) Ive been asked to speak this year at the Web 2.0 The Lean Startup is a practical approach for creating and managing a new breed of company that excels in low-cost experimentation, rapid iteration, and true customer insight.

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