A Smart Bear: Startups and Marketing for Geeks
MAY 17, 2010
When your customers expect a turd sandwich and you deliver a turkey club with chipotle mayonnaise, you earn major bonus points, like users twittering about your service , people switching to your service because of tech support, or customers not only following your Tweets but instructing their followers to do the same.
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 24, 2011
Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. So that means stuff like thinking about what a business model might be, it does mean customer development. So I have a question for you, Jason.
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A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 21, 2011
Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. And I think you need to disabuse yourself from the on-line media definition of success for a start-up. Q: I’d like to just suggest one other thing.
A Smart Bear: Startups and Marketing for Geeks
JULY 2, 2013
Never mind managing consultants or employees!
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