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Five case studies you'll see at the Lean Startup Conference 2015

Startup Lessons Learned

Every year, our team conducts more than 500 customer development calls to understand what challenges the community is facing. She shares: “We now use metrics like cost-per-learning and validation velocity to show progress since traditional things like ROI weren’t applicable.” Here are some of our favorites: 1.

Lean 60
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Lean Startup fbFund wrap-up

Startup Lessons Learned

bigs : @ericries says Stealth dev is a (undesirable, failure-presaging) customer-free zone. LeanStartup Of course, a big enabler of those kinds of mistakes is stealth-mode. Another recent meme that I hope more and more startups will take to heart: "stealth is a customer-free zone." What if its both of you?

Lean 60
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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. What is customer development?

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It’s Time to Play Moneyball: The Investment Readiness Level

Steve Blank

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. And we can offer investors metrics to play Moneyball – with the Investment Readiness Level. We think we can do better. Here’s how.

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How to conduct a Five Whys root cause analysis

Startup Lessons Learned

I feel like I would have to introduce this by stealth. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

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Lessons Learned: Achieving a failure

Startup Lessons Learned

Build the product in stealth mode to build buzz for the eventual launch. But that was two full years before any customers were allowed to use it. Stealth is a customer-free zone. Departments were built and were even metrics-driven. Launch with a PR blitz, including mentions in major mainstream publications.