10 Rules of Thumb for Startup Investment Valuation
Startup Professionals Musings
NOVEMBER 26, 2012
So what magic can the founders use to justify a $4M valuation (or even the $1M valuation) at this early stage? Early customers and contracts in progress add value. Every customer contract and relationship needs to be monetized, even ones still in negotiation. NewCo doesn’t have any of these yet.
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