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Lean Marketing Tips: Hyperlocal Marketing Channels

crowdSPRING Blog

The Lean Startup movement provides a wonderful template, and Ross wrote a great post in which he discussed how managers can use these principles in their own marketing campaigns. We have written about many tactics that have worked in our own marketing efforts, such as public relations , goal-setting , branding , etc.

Lean 98
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8 Tips to Ensure That Your Startup Doesn’t Fail

The Startup Magazine

The key to successful marketing is attracting customers and investors to your business through a variety of means, including print ads, website design, public relations efforts, and many other techniques that can attract customers to your business. Choose a unique brand name. Start small and invest wisely. Conclusion.

Startup 135
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

Customer 280
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10 C-Level Positions That Are Red Flags For Funding

Startup Professionals Musings

VCs and Angel investors like to see a startup that is running lean and mean, with no more than three or four of the conventional C-level or VP titles. This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. Chief Sales Officer (VP Sales). Chief Brand Officer.

CTO Hire 252
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Lean Marketing: Public Relations strategies for small businesses and startups

crowdSPRING Blog

One of the least expensive and most effective ways that small businesses can grow is through the strategic application of public relations. You should determine exactly what it is you are trying to accomplish through public relations efforts and then measure your progress towards that goal. 2,500 Twitter followers?

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10 Job Titles Never Found in an Investable Startup

Startup Professionals Musings

VCs and Angel investors like to see a startup that is running lean and mean, with no more than three or four of the conventional C-level or VP titles. This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. Chief Sales Officer (VP Sales). Chief Brand Officer.

CTO Hire 244
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10 C-Level Positions That Are Red Flags For Funding

Gust

VCs and Angel investors like to see a startup that is running lean and mean, with no more than three or four of the conventional C-level or VP titles. This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. Chief Sales Officer (VP Sales). Chief Brand Officer.

CTO Hire 171