Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. They are gaining valuable customer data.

Customer 167

Customer San Francisco Lean Hockey Stick 167

The Next Web

DECEMBER 4, 2013

Locate your core customers, and prioritize your efforts to reach them where they are. As a startup, you’re working with limited resources and a lean business model. With an innovative product in the consumer payment space, the company had viral-ready content. Starting out, you can’t hit every network and outlet full-force.

Social Media 158

Social Media Media Viral Startup 158

The Next Web

NOVEMBER 18, 2013

Abinash Tripathy is the CEO of Helpshift , a mobile help desk that powers customer service for hundreds of mobile applications. Mobile apps and games are known for their unprecedented customer growth and scale, unlike anything seen in traditional retail or Web commerce. Support Zero” does not mean “Zero Support”.

Viral 125

Viral Developer Management Customer 125

Startup Lessons Learned

OCTOBER 23, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. Alistair and Ben, co-authors of the book Lean Analytics, will help you sort it out in our next webcast, Lean Analytics for Non-tech Companies.

Analytics 167

Analytics Lean Widget Metrics 167

Up and Running

JULY 10, 2017

To determine whether freemium is right for you, do the simple math: Figure out how many paying customers you need to run the company. If you charge every user $50 and spend $10K to pay the business bills, you need at least 200 customers to break even. In our example, it’s 20K non-paying customers.

Startup 110

Startup Non-Compete Viral Software Review 110

The Next Web

OCTOBER 28, 2012

One explanation is that “growth hacking” is just a catchy way to rebrand marketers, but this begs the question as to why “growth hacking” went viral in the first place. has little to do with high quality and more to do with marketing, customer satisfaction and customer service. Product-growth fit. Growth hacking as a response.

Technical Review 150

Technical Review Software Review Distribution San Francisco 150

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 15, 2008 The one line split-test, or how to A/B all the time Split-testing is a core lean startup discipline, and its one of those rare topics that comes up just as often in a technical context as in a business-oriented one when Im talking to startups. First of all, why split-test?

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

NOVEMBER 7, 2008

Thats the conclusion Ive come to after watching tons of online products fail for a complete lack of customers. Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. We finally settled on a $1.99 Setup a simple website.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Steve Blank

DECEMBER 7, 2010

There are few courses which teach aspiring entrepreneurs the skills (business models, customer and agile development, design thinking, etc.) If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. to optimize this search.

Wiki 311

Wiki Lean Management Business Model 311

YoungUpstarts

OCTOBER 7, 2020

But did you deliver on your promises made to customers? Adhering to these processes is a boost to your company’s public image, with more consumers leaning toward conscious and mindful consumption. Treat Employees Like Customers. Even a viral post on social media by a disgruntled employee can damage your reputation.

Social Media 214

Social Media Viral Green Advertising 214

Occam's Razor

APRIL 8, 2013

This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. If it's the number of invites sent, it's virality. But it is not routine.

Metrics 156

Metrics Analytics Lean Churn Rate 156

Duct Tape Marketing

MARCH 26, 2021

Staples has developed a reputation in the marketing industry for being a creator of viral content. You’ll hear from Staples on the five positive emotions that are the most effective in content to get people to lean forward and share: happiness, awe, curiosity, empathy, and surprise. Click here to listen to the episode.

Marketing 91

Marketing Silicon Valley Cofounder Framework 91

Startup Lessons Learned

SEPTEMBER 12, 2008

vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Expo SF (May. . Expo SF (May.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

ConversionXL

FEBRUARY 27, 2019

“The idea is that when you work backwards and start with the press release, it’s easier to put yourself in the customer’s shoes.”. Internal press releases are centered around the customer problem, how current solutions (internal or external) fail, and how the new product will blow away existing solutions. Image source ).

Product 110

Product Campaign Acquisition Social Media 110

crowdSPRING Blog

JANUARY 18, 2011

A few weeks ago, I wrote about Lean Marketing Strategies for Small Businesses and Startups. Many asked if we could share more lean marketing strategies and tips. Today’s post starts a new series in the crowdSPRING Blog – Lean Marketing 101 – focusing on lean marketing for startups and small businesses.

Lean 90

Lean Marketing Small Business Campaign 90

ConversionXL

FEBRUARY 12, 2019

Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers. In marketing, cohorts are groups of customers who exhibit similar behaviors during a certain time span (e.g. The temporal tipping point signals a customer’s motivation for buying.

Retention 126

Retention Analytics Campaign eCommerce 126

crowdSPRING Blog

OCTOBER 19, 2012

Startup (and Small Business) Tips: Ask Your Customers For Feedback. Startup Tips: Ask Your Customers For Feedback. SaaS products aren’t viral – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link]. Lean Marketing: How to Run Your Marketing Team Like a Startup – [link].

Social Media 93

Social Media Small Business Design Media 93

ConversionXL

NOVEMBER 25, 2020

Typically, people who are going to watch these videos are already customers or at the very bottom of the funnel. It’s a great way to bring value to your customers, but you’re missing out on the leverage that YouTube provides. Our top-of-funnel strategy is to create content that will engage with the most potential customers.

Channel 129

Channel Metrics Algorithm Video 129

Both Sides of the Table

APRIL 17, 2013

I’m sure you’ve all heard saying derived from Voltaire, “don’t let perfect be the enemy of the good” which in a way is encapsulated in the lean startup movement and the ideology of shipping a “minimum viable product” (MVP) and then learning from your customer base.

Viral 371

Viral PR Lean Founder 371

Duct Tape Marketing

SEPTEMBER 30, 2022

3:23] As CMO, how do you look at the customer journey? [5:26] Talked about the, the idea of getting your customers, your prospects, in the habit of buying from you, or listening to you or following you. We can't expect our customers to know how to do that if we aren't doing that ourselves. John Jantsch (03:22): Way.

Marketing 75

Marketing Differentiation B2C PR 75

Mike Michalowicz

JUNE 23, 2023

Without further adieu, here’s your list – from me to you: Business Planning and Strategy: The Lean Startup by Eric Ries – How to build a business using an iterative and customer-focused approach. You can find these on Amazon, and be sure to find your local bookstore to support them as well. Blue Ocean Strategy by W.

Artificial Inteligence 78

Artificial Inteligence Leadership Viral PR 78

Steve Blank

MARCH 18, 2011

Lean Startups/Back to Basics (2000-2010): No IPO’s, limited VC cash, lack of confidence and funding fuels “lean startup” era with limited M&A and even less IPO activity. They taught you about customers, markets and profits. 2001 – 2010: Back to Basics: The Lean Startup. Rules For the New Bubble: 2011 -2014.

Internet 334

Internet IPO Silicon Valley Agile 334

Hearpreneur

APRIL 13, 2022

One of the most important lessons entrepreneurs can learn from Dropbox is to adopt the lean start-up methodology and start. They continue to provide superior customer service by ensuring their storing and syncing capabilities are top-notch. Dropbox has been simple, down-to-earth, and. hassle-free since its beta testing.

Artificial Inteligence 77

Artificial Inteligence Entrepreneur Technical Review Software Review 77

Steve Blank

FEBRUARY 12, 2015

You’ll realize you’re ready to exit the Search step when you have customer validation: You’ve found a sales channel that matches how the customer wants to buy and the costs of using that channel are understood. Filed under: Family/Career/Culture , Lean LaunchPad , Venture Capital. Most startups die here. Lessons Learned.

Startup 120

Startup Lean Venture Capital Advisory Board 120

Both Sides of the Table

NOVEMBER 5, 2012

Costs of product on YouTube content is literally 99% cheaper than traditional TV and; Distribution of content can now go viral and can predictably distributed via social networks. No matter how much it bothers you, people do like to entertain themselves with a “lean back” experience. Eventually other networks will emerge.

Silicon Valley 374

Silicon Valley Los Angeles Distribution Java 374

crowdSPRING Blog

JANUARY 31, 2011

It is critically important that you understand your audience, whether these are your own customers (or potential customers), magazine writers, academics, or influencers of other stripes. And don’t just talk about your business, but talk instead about how you can solve problems for your customers. Know your resources.

Public Relations 130

Public Relations Small Business Lean PR 130

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Let’s begin with the four customer currencies. And this is true outside of games.

Customer 156

Customer San Francisco Viral Lean 156

ConversionXL

MARCH 31, 2021

The more shares a piece of content gets, the higher the chance of it ‘going viral. And depending on where in the buyer’s journey the potential customer is with the content, a metric that is a perfect fit for measurement elsewhere could be completely useless and inappropriate. The premise is flawed.

SEO 163

SEO Metrics Social Media Audience 163

SoCal CTO

OCTOBER 8, 2009

In many cases, I can break it down into: Customer Acquisition Cost – how will you reach prospects, how will you convert them and how much will it cost to convert them Customer Lifetime Value – how much will you make off of each converted customer This very simple model works for a surprising number of business models.

Metrics 225

Metrics Startup Retention Acquisition 225

View from Seed

MARCH 8, 2016

They tend to come when it’s time to go to market, or they’ve launched (not well) and need to grow audience or customers. If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. You can absolutely launch lean and scrappy. Fulfillment?

Seed Stage 120

Seed Stage Conversion Startup PR 120

Women Entrepreneurs Can

JANUARY 19, 2021

Of course, advertising a business doesn’t just bring more customers your way, and attract more attention from the market at large, but it also makes other companies sit up and pay attention to you. Get Your Customers Talking. If your customers love you, even with a small customer base you can create some noise.

Reputation 52

Reputation Viral Community Social Media 52

crowdSPRING Blog

JUNE 19, 2011

If your company has a compelling story, a unique product , or an interesting personality behind it you may be fortunate to leverage that advantage and convince a reporter to write about your offering, your customers, your employees, your industry, your background, your childhood, your pets… (you get the idea).

Lean 96

Lean Marketing Public Relations PR 96

crowdSPRING Blog

MAY 19, 2013

This has long been the underlying challenge for businesses large and small: how do you acquire new customers, convince them to buy more of whatever it is you are selling, get them to tell other’s about your offering, and achieve positive ROI the whole while. Related posts: Lean Marketing: Facebook advertising for newbies.

Small Business 96

Small Business Social Media Marketing Lean 96

crowdSPRING Blog

AUGUST 18, 2016

Though the formula was simple, Preysman knew that a bit of industry knowledge is required for a customer to truly understand the value of Everlane. Most customers happily pay retail prices and are unaware just how little the actual cost of an item is. ” So, Preysman set out to educate his potential customers prior to launching.

Elevator Pitch 48

Elevator Pitch Startup Viral Social Media 48

crowdSPRING Blog

AUGUST 20, 2017

This isn’t just about offering your customers a break on price, however. This is about creating unique, interesting promotions to attract new customers and retain existing ones. Think about creating add-on discounts to incentivize customers to spend a certain amount of money. Create product samples.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

This isn’t just about offering your customers a break on price, however. This is about creating unique, interesting promotions to attract new customers and retain existing ones. Think about creating add-on discounts to incentivize customers to spend a certain amount of money. Create product samples.

Small Business 48

Small Business Marketing Technical Review Audience 48

Steve Blank

APRIL 20, 2021

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). The MVP Tree. The MVP Tree.

Product 436

Product Viral Channel San Francisco 436