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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Real-time points and mileage redemption appeared at the POS, first introduced over a decade ago and now going mainstream. I have been involved in many of these innovations, mainly through my last startup venture, a company that became the world’s leading provider of credit card loyalty solutions with bank customers in 30 countries.

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Benefits of Automated Sales Incentives Programs for Higher Productivity

Women Entrepreneurs Can

Customer relationship management (CRM) is a strategic way to manage a company’s interactions with current and potential customers. Companies in many industries use it to identify sales opportunities and keep in touch with customers. Helps Keep Track of Current Customers Effectively.

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After the Purchase: Optimizing Customer Retention Through Gamification

ConversionXL

But how can we use it to retain more customers? Why Gamify Customer Retention? We borrow the mechanics of traditional games and apply them to uncommon concepts, like customer retention. Acquiring new customers is expensive. So, reducing customer churn can greatly impact your company’s financial health.

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Knowledge

Occam's Razor

Qualitative Analysis: "What's Voice of Customer? Customer Personas, Customer Value, Customer Retention and Non-line Marketing. Customer Lifetime Value ROI, Buzz Monitoring, Click Fraud. Produce Actionable Insights: Mate Custom Reports With Adv Segments! " + Strategic Analysis Articles.

Analytics 124
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Now, the exact terms are a little different at every company, but the SaaS customer lifecycle generally looks something like this: Awareness. What about stages three through seven, which can generally be grouped under the “ retention ” umbrella? We know how important and valuable retention is. Acquisition. They make a purchase.

Retention 101
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Now, the exact terms are a little different at every company, but the SaaS customer lifecycle generally looks something like this: Awareness. What about stages three through seven, which can generally be grouped under the “ retention ” umbrella? We know how important and valuable retention is. Acquisition. They make a purchase.