article thumbnail

7 Keys To Making People First And Winning In Business

Startup Professionals Musings

In fact, most see a more direct relationship between customers and their business success, so employee focus by default will end up in third place. Once this product-first, customer-second, and employee-last culture is set, it is extremely hard to change. Provide an inviting and appropriate work environment. Place shapes culture.

article thumbnail

Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “. No one can truly understand your customers or genuinely share their interests unless she is a customer herself. Your most powerful growth engine is your existing customer. Highly trained salespeople.

Customer 154
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing. What is growth hacking?

Retention 113
article thumbnail

Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

” Sean is somebody widely respected in Silicon Valley (although he now lives in SoCal) for having helped many early-stage companies go through major growth periods by quantitatively testing features with audiences to help diagnose what led to growth. Growth hacking is a mentality that a company needs to be committed to.

article thumbnail

Tale of Two Valleys: LA and the Bay Area from an Investor’s Perspective

Mucker Lab

As an entrepreneur himself, founding and operating printed circuit board factories in Taiwan, my father was debating between two places to immigrate to and build his next new venture: Los Angeles (“The Valley” aka San Fernando Valley) and Santa Clara (“Silicon Valley”).

article thumbnail

Twitter Link Roundup #173 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Online Education’s Dirty Secret — Awful Retention – [link]. Leadership Rule No.

article thumbnail

The Corrosive Downside of Acquihires

Both Sides of the Table

And they might give a premium if the team has been around a longer period of time, has built some hard-to-build proprietary technology or has some customer traction. So why not announce big, hairy audacious goals on recruiting the best mobile talent with sign-on bonuses and retention plans? We get the mechanics.