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3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

In the local space, about 50% 1 of searches are done on directories and map apps – further fragmenting an already dizzying number of ways customers find out and select small businesses. Why wait when you are losing customers right now? Additionally, it is critical to make sure to syndicate out descriptions rich with keywords.

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Beyond the Lemonade Stand: How to Teach High School Students Lean Startups

Steve Blank

Therefore we needed them to think and learn about two parts of a startup; 1) ideation - how to create new ideas and 2) customer development – how do they test the validity of their idea (is it the right product, customer, channel, pricing, etc.). Customer Discovery in the Real World. That’s when everything changed.

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The most important 2021 Predictions in entertainment tech and gaming

VC Cafe

According to the Economist , video game internet traffic, including mobile games, has increased 75% in the U.S. In US Social Tends for 2021 , an eMarketer report claims that the all social media in 2021 is pointing to one direction – video. These include consumer trends, gaming, entertainment tech, sports and commerce.

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

They map out a repeatable process to avoid chaos and confusion in your team and with customers. This consistency creates familiarity, breeding trust that turns prospects into customers and customers into advocates. So, how can marketers align every department for a consistent customer experience? Positioning.

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When The Mobile Evolution Turns To Revolution

YoungUpstarts

The independent artist, the mom-and-pop store, and the local pizza parlor don’t have the financial or technological resources to develop custom apps, which is why small business was the inspiration for the growth of DIY app building tools. Parents are putting their kids’ sports schedules on custom mobile apps.

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The Evolution Of The Podcast

Duct Tape Marketing

Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. Let's talk audio versus video. I seemed like video V cast.

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Syndicate Funding on AngelList – A Company’s Perspective

VC Adventure

A few months ago AngelList announced Syndicates - enabling investors on AngelList to create fund-like groups of investors to invest together in AngelList companies (following a single lead investor). It’s a great idea and at Foundry we quickly decided it would be an interesting experiment to form our own syndicate.