SoCal CTO
MARCH 1, 2010
Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This post looks at the implementation details of HTML 5 video. Great stuff.
SoCal CTO
AUGUST 4, 2011
Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Video (and Audio) - if you have video, are you hosting it or can we use YouTube, Vimeo? How are you funding this?
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SoCal CTO
AUGUST 4, 2011
Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. Video (and Audio) - if you have video, are you hosting it or can we use YouTube, Vimeo? How are you funding this?
SoCal CTO
MARCH 18, 2010
Vince: On the consulting side we are working with a unique social network, a new television network and some original video content businesses. Here’s a series I did for CBS last year - [link] An some some videos along the same lines - [link] Tony: Some great content in there. Example here: [link].
SoCal CTO
NOVEMBER 17, 2009
A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Our new customer acquisition has grown and our costs have plummeted. We are actually getting paid now to obtain customers, so our customer acquisition costs are now negative. Great posts.
SoCal CTO
JUNE 9, 2010
Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. The video is only 16 minutes long and it is well worth the time. They’re deep into Customer Development ,” he said. Innovative.
SoCal CTO
APRIL 8, 2010
Death By Competitive Analysis - Steve Blank , March 1, 2010 Trading emails with a startup CEO building an iPhone app, I asked him why potential customers would buy his product. PR for Startups - Tony Wright dot com , March 2, 2010 My startup (RescueTime) has enjoyed some pretty ridiculously good PR (online, print, and video).
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