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Flexible VCs With Structures Between Equity and Revenue-Based Investing

David Teten

—– UP Fund is a rolling venture fund launched in Q4 2020, and part of global SaaS accelerator Upekkha, based in India. Upekkha works with SaaS founders of Indian origin that use the India advantage for creating capital efficient growth. Purpose Ventures’ deal structures are bespoke to each company.

Equity 78
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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

As all good sales VPs will tell you, the compensation plans of the sales team will drive behavior, so it is critically important that you structure the sales and account management plans to align with the key metrics of your business: CMRR, Churn, and Cash flow.