Steve Blank

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Driving Corporate Innovation: Design Thinking vs. Customer Development

Steve Blank

Two methods, Design Thinking and Customer Development (the core of the Lean Startup) provide the tactical day-to-day process of how to turn ideas into products. . Customer Development versus Design Thinking. It’s the difference between Customer Development versus Design Thinking.

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Technology, Innovation, and Modern War – Class 17 – Organizational Design – Safi Bahcall

Steve Blank

Joe Felter , Raj Shah and I designed a class to examine the new military systems, operational concepts and doctrines that will emerge from 21st century technologies – Space, Cyber, AI & Machine Learning and Autonomy. Today’s topic was Organizational Design and Modern War. Organization Design. And Finals Prep.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)

Steve Blank

He gave my innovation team free reign on designing a new employee innovation program. The design challenge. Our challenge was to design a program that could: Teach participants on how to turn their ideas into fundable experiments. His only request was that we keep two of the original program’s goals: 1. What went right?

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Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)

Steve Blank

He gave my innovation team free reign on designing a new employee innovation program. The design challenge. Our challenge was to design a program that could: Teach participants on how to turn their ideas into fundable experiments. His only request was that we keep two of the original program’s goals: 1. What went right?

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Playing With Fire – ChatGPT

Steve Blank

In addition to its outstanding performance on what it was designed to do, what has surprised researchers about ChatGPT is its emergent behaviors. But OpenAI (the company that developed ChatGPT) is letting ChatGPT reach out and interact with other applications through an API (an Application Programming Interface.) Even by its creators.

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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. However the Customer Development Model and the Lean Startup work equally well for startups on the web.