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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

“Growth hacking perpetuates this myth that you can magically achieve hockey-stick growth by using short-term “hacks.” “ I have always encouraged teams to think about growth as daily blocking-and-tackling rather than a dark art. I laughed as I did at much of his rant. He even used some terminology near and dear to my heart.

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How Typeform became the world’s most popular online form creator

The Next Web

We asked these companies to tell us the data backed story on how key decisions were made, which growth hacks led to the much loved hockey stick curve, and how this impacted their company. Today, Typeform’s Director of Growth Pedro Magriço shares the story of how Typeform built a Saas-tool that went viral.

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

The viral nature of social media no doubt aided this growth, as did improvements in the online shopping experience. Discovery, in contrast to search, took center stage as Pinterest displayed hockey stick growth (and raised VC money near a $200M valuation in late 2011).

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule. This wasn’t very impressive, but we had two things going for us: A hockey stick shaped growth curve.

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