A Smart Bear: Startups and Marketing for Geeks
APRIL 12, 2010
It's hard to think of disruptive technologies or products that didn't take many millions of dollars to implement. Most technology we now consider "disruptive" wasn't conceived that way. Their technology proved superior, but "a better search engine" was hardly a new idea. But disruptive is rare and usually expensive.
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 5, 2014
Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Price is not an afterthought, it is essential business design. Rather, it fundamentally determines the nature of the product and the structure of the business that produces it.
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A Smart Bear: Startups and Marketing for Geeks
JULY 12, 2010
Innovative design and intellectual property are no longer long-term competitive advantages. You live in the era of the flat world where millions of people have access to technology, education, and a powerful sales, marketing, and communication platform (the Internet).
A Smart Bear: Startups and Marketing for Geeks
MAY 15, 2012
I mean, don’t you agree that just doing things like designing a UI and or what features are good and estimating all that is itself a combination of art and science that very few human beings who are trained in it and have experience can do? You said you have this technology, well then, tell me this deep thing. Nick: Yeah.
A Smart Bear: Startups and Marketing for Geeks
JULY 31, 2017
This mantra curdles the blood of creative designers. Surely technology can be better than that! This mandates innovation in user interface design. Doesn’t matter; better to show an interface element that the user completely understands than one that fits the bill but needs deciphering. It blocks innovation. Maybe even annoyed.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2010
You can spend it however you want — quit your day job, buy some ads, license technology, whatever you need. Where does the money come from? From the mentors themselves, personally. 20,000 in free stuff.
A Smart Bear: Startups and Marketing for Geeks
APRIL 11, 2011
Whether it’s blog posts, Twitters, Facebook updates, discussion forums, or that arcane so-last-millenium technology known as “email,&# we’re writing more now than ever. Look through the site design templates they have and pick something you like. Either way you’re up in minutes. This is supposed to be enjoyable!
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