Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Viral is an outcome, not a strategy. entrepreneur word-of-mouth startup viral marketing businessDon’t repurpose, re-imagine. Remember Hollywood secrets. MORE >>

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop. MORE >>

Instead, I want to look at how they've integrated themselves with Facebook and particularly how they engage users to help viral spread. Later in this post, I'll talk about some of the downside of how they've made this viral. I'll explore a few of the social interactions that help with viral growth. That's impressive growth! MORE >>

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! “How an online collaborative design process helped Ineke create packaging for its fragrance launches in record time.” Paid Search: Are You Wasting Your Money? MORE >>

1000 Startup Flowers in Continuous Bloom = Destruction of VC The Zen of Poke: A Facebook Story Creating Engaging & Viral Facebook Apps (Stanford / BayCHI video, 12/07) 7 Steps to Your Facebook Strategy (TechCrunch) The Other World-Dominating Platform: Google Analytics User Engagement: Depth, not a Breadth, metric Facebook isnt AOL; its Visual Basic. MORE >>